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Bloomberg Businessweek’s New Ad Campaign

November 16, 2011

“Disruptive,” “Worldly,” “Charged” and “Viral.” Those are the hallmarks of Bloomberg Businessweek, our readers, and our new advertising campaign.  Each ad is derived from a recent Bloomberg Businessweek story, highlighting the magazine’s expanded editorial content, unique look, and sparkling personality.  Ad Age reported on the campaign, and we invite you to take a look at the four ads and tell us what you think in the comments section.


 Rachel Nagler leads communications for Bloomberg Businssweek