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        <title><![CDATA[J.A. Adande - Bloomberg Opinion Guest Columnist]]></title>
        <description><![CDATA[J.A. Adande is the director of sports journalism at Northwestern University’s Medill School of Journalism, Media, Integrated Marketing Communications. He has previously worked at ESPN, the Los Angeles Times, the Washington Post and the Chicago Sun-Times.]]></description>
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            <title><![CDATA[The NFL Needs a Collective Response on Gun Control]]></title>
            <description><![CDATA[After the senseless violence during Kansas City’s celebration, a piecemeal approach to speaking out won’t cut it.]]></description>
            <link>https://www.bloomberg.com/opinion/articles/2024-02-18/nfl-needs-to-step-up-its-gun-control-message-after-kansas-city-tragedy</link>
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            <dc:creator><![CDATA[J.A. Adande]]></dc:creator>
            <pubDate>Sun, 18 Feb 2024 13:00:18 GMT</pubDate>
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                <media:description>Say it loud and clear in the end zone.</media:description>
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            <title><![CDATA[LeBron James Played the NBA Tournament as If It Mattered]]></title>
            <description><![CDATA[It wasn’t a championship game, but the passion he and others showed during the in-season event invigorated what would typically be a forgettable stretch of the basketball season. ]]></description>
            <link>https://www.bloomberg.com/opinion/articles/2023-12-11/lebron-james-and-the-secret-to-the-nba-s-in-season-tournament</link>
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            <dc:creator><![CDATA[J.A. Adande]]></dc:creator>
            <pubDate>Mon, 11 Dec 2023 14:43:44 GMT</pubDate>
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                <media:description>Play to win. </media:description>
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