Message Startup Slack Draws Interest From Amazon.comBy , , and
Chatroom company’s value said to be at least $9 billion
Transaction would be biggest ever acquisition for Amazon
Corporate chatroom startup Slack Technologies Inc. has received recent inquiries about a potential takeover from technology companies including Amazon.com Inc., people with knowledge of the situation said, a deal that would be the biggest ever for the internet-commerce giant.
San Francisco-based Slack could be valued at at least $9 billion in a sale, the people said. An agreement isn’t assured and discussions may not go further, said the people, who asked not to be identified because the matter is private.
Buying Slack would help Amazon bolster its enterprise services as it seeks to compete with rivals like Microsoft Corp. and Alphabet Inc.’s Google. The company’s cloud-hosting unit, Amazon Web Services, in February unveiled a paid-for video and audio conferencing service -- Amazon Chime -- that lets users chat and share content.
Representatives for Amazon and Slack declined to comment.
One of the companies interested in Slack has grown frustrated with its reticence on a potential sale and is ready to drop its pursuit if Slack doesn’t immediately engage, one of the people said.
Slack is simultaneously pursuing a $500 million fundraising round that would value the company at $5 billion, said another of the people. That person said a sale and a funding round were equally likely at this point. The fundraising effort was reported earlier by Recode.
Amazon fell 1.3 percent Thursday in New York trading.
Amazon’s biggest acquisition to date came in 2014, when it agreed to buy video-game service Twitch Interactive Inc. for $970 million in cash to bolster its entertainment offering, according to data compiled by Bloomberg. The Seattle-based company had about $21.5 billion of cash and equivalents at the end of March, the data show.
Amazon has been expanding beyond its e-commerce platform, experimenting with food delivery and physical stores and dominating the cloud-storage business. Its $99-a-year Amazon Prime subscription, which includes delivery discounts, music and video streaming and photo storage, keeps shoppers engaged with the website. Echo, the company’s voice controlled speaker, embeds Amazon even further in people’s lives by making it easy to order from the website or even from a pizza delivery company.
The launch of Chime put it in direct competition with Microsoft’s Skype and Cisco Systems Inc.’s WebEx service in providing conferencing to corporate clients. The service was added to an increasing roster of AWS products, including security systems, a business intelligence service named Quicksight and hardware to allow customers to securely transfer large amounts of data -- all aimed at business clients.
Redmond, Washington-based Microsoft had considered acquiring Slack, people familiar with that matter said last year, but the discussions never got serious enough to involve CEO Satya Nadella or the company’s board. Microsoft opted instead to build its own similar software.
Tech companies have announced just $49 billion of deals this year, down more than 40 percent since the same period in 2016. Cisco Systems Inc. signed the biggest U.S. tech deal of the year in January, agreeing to pay $3.7 billion for AppDynamics Inc. right before the software developer startup was due to price its initial public offering.
Slack raised $200 million in its latest funding round in 2016, led by Thrive Capital Management LLC, valuing it at $3.8 billion. The company, which introduced its business chat software in 2013, has recently turned its eye to bigger users. In January, Slack debuted an enterprise version of its chat software that allows tens of thousands of employees to collaborate across teams at major corporations like International Business Machines Corp.
Slack’s Canadian born co-founder and chief executive officer, Stewart Butterfield, said last month in a Bloomberg TV interview that an IPO “would be years away,” citing some unpredictability as the business continues to grow quickly.
The company has about 800 employees across seven offices, including one recently opened in London. Slack has 5 million daily active users -- 1.5 million of whom pay to use the service -- and had $150 million in annual recurring revenue as of Jan. 31.
Bloomberg Beta, the venture capital arm of Bloomberg LP, is an investor in Slack.