Yahoo Doing the Right Things to Recover: Windsor

REPLAY VIDEO
Your next video will start in
Pause

Recommended Videos

  • Info

  • Comments

  • VIDEO TEXT

Oct. 16 (Bloomberg) -- Richard Windsor, founder at Radio Free Mobile, discusses steps taken by Yahoo to grow the company as it announces a forecast that trails estimates. He speaks on Bloomberg Television’s “On The Move.”

Answer.

The situation is that yahoo!

Is doing the right sort of things and you are starting to see some signs of recovery which is the traffic numbers the company is putting up.

They are starting to move in the upwards direction.

At some point in the future, hopefully fairly soon, revenues will start to follow as the two are an extra doubly linked as far as advertisers are concerned.

It is just a question of how long.

I am hopeful that in 2014 we will start to see some better metrics.

Why did they disappoint?

You see google taking marketshare.

They are down in terms of advertising.

I know you say, let's give yahoo!

A year.

How much are we giving them to turn this company around or at least not trail estimates?

I think the way to look at is , google has been in a strong position for every long time.

People automatically advertise with google.

Yahoo!

Has been arguably an under performer for the last 10 years or so.

It takes a much more to get an advertiser to start thinking perhaps yahoo!

Is starting to bring users and.

There is just this lag affect before people start to realize that yahoo!

Has actually got something worth having.

Then we can start to see the revenues make the turn.

Lead indicators are starting to go in the right direction which is the traffic and engagement and users.

If you look at the services that yahoo!

Has fixed over the last 12 months or so, big improvement.

It is just a question of sitting tight and waiting a little bit before we chart -- start to see the turn and revenues.

One last question.

You basically mentioned the four cornerstones to the turnaround of yahoo!. search, mobile, display and video.

This is what management have their eyes on.

They know what they need to do it is just execution of we are waiting for.

I think that is right.

If you look at what the company has been doing over the last 12 months, what it has been doing is filling out its digital portfolio.

For all the things people do online, yahoo!

Has a good service.

That is exactly the kind of thing you need to do to increase the engagement of the users with yahoo!. the more they engage, the more valuable that will become.

The more advertisers will want to use yahoo!

As their platform.

Talk to me about intel.

They also had some figures.

The situation with intel is, the server business once again has made things look not so bad.

People were a little bit hopeful that the pc figures for q3 were starting to see a turnaround.

Frankly, at seven percent decline year-over-year, things in the pc market are still pretty difficult.

The real question on intel is, the server business can only support the company for so long.

Eventually, they have to go back and look at the pc market as their major source of revenue.

I think eventually what is going to happen is, the pc market should turn.

There is only a limited number of users who will actually desert the pc.

A large number of users still need to use one.

In that environment, maybe two or three quarters down the line, the pc market bottoms and starts to turn.

Then when you look at where you want to play that, you have to look at intel and microsoft.

At the same time, internet, tv internet is the future.

We know that intel is interested in that space.

Certainly, but again, this is going to be a long-haul.

If you look at the penetration of internet tv in the united states.

Have actually cut the cord and moved to internet tv.

It is going to take a very long time because the broadcast tv's grip on the u.s. consumer is still extremely high.

That is a long way to go.

Intel is making the right signs.

They are starting to show signs of being willing to grow up -- give up gross margins.

I think intel is not an expensive stock and it is definitely one i would look at as a way to start thinking about , let's do a recovery on the pc market.

Richard, thank you so much.

Coming up, is luxury no longer

This text has been automatically generated. It may not be 100% accurate.

Advertisement

BTV Channel Finder

Channel_finder_loader

ZIP is required for U.S. locations

Bloomberg Television in   change