Will Ads on Twitter Be Better Than Facebook?

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Nov. 13 (Bloomberg) -- Wedge Partners Senior Equity Analyst Martin Pyykkonen discusses Twitter and advertising on Bloomberg Television's "Money Moves." (Source: Bloomberg)

Analyst at the wedge partners.

A 33% decline.

Do we see it?

I honestly do not.

I see this as a strong opportunity.

I am positive on facebook and what they are doing, i think twitter in a lot of ways is a little bit of the little sibling coming behind facebook with the same opportunity to do as well.

By that, i mean being able to get advertisers to place ads on their platform which are effective and targeted.

But couldn't you argue that twitter has a lot more hurdles in some ways than facebook?

Facebook was profitable when it went public.

Twitter is not.

Twitter has most of its users overseas with most of its revenue in the u.s. it seems like twitter has more stumbling blocks, if you will.

It is an earlier stage.

I would not call them stumbling blocks.

There is one stage that is different.

There is automated or self- serving ads that facebook does a lot more of and reached that scale a lot quicker.

Twitter is not quite there yet.

I think that has a lot to do with it.

If you look at a lot of internet companies over the years, they start out heavily and domestic oriented and then it picks up.

It'll take a few years but i think twitter gets to that in three to five years.

You seem to think the ipo was done right but i read criticism that they left a lot of money on the table.

Should they have raised more money to do more stuff internationally?

You can always say that then they could have.

If you look at successful ipo's, you want something in the high range.

They didn't leave a little bit of money on the table but it is hard to find-tune that.

One of the reasons it looks good is it looks so much better in comparison to facebook ipo process.

I'm curious to which are favored over the next year is terrific actually, right now it is probably pandora.

I know a lot of people think of linkedin as a social media stock . i just classified that way.

I am positive on that one, too.

I think pandora is the number one in my view.

If they are selling ads affectively.

That is your favorite stock.

We will be looking at that.

We appreciate it.

This text has been automatically generated. It may not be 100% accurate.


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