Why the Tesla-Toyota Project Fizzled Out

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Aug. 11 (Bloomberg) –- Bloomberg’s Craig Trudell reports on how Toyota and Tesla’s will not be making vehicles together after the relationship between Tesla’s Elon Musk and Toyota’s Akio Toyoda turned sour. He speaks to Angie Lau on “First Up.” (Source: Bloomberg)

Analyst say we are unlikely to see another tesla-toyota tie up.

Craig trudell has the inside scoop on this.

How did this partnership come about in the first place?

You mentioned -- this involved a ride in a new set of tesla wheels.

This all started when takeo toyota asked to meet elan mosque -- elon musk.

Toyota was looking for somebody to step in and build the plant that toyota was closing down that it had run with general motors for a matter of decades.

It is actually a plant where toyota worked earlier in his career at toyota.

He asked to meet with elon musk.

They met at elon musk's house.

They took a test drive in a roadster, the sports car that preceded the model asked -- model s. very quickly, they decided in addition to selling this plant to tesla, toyota was going to make a small investment in tesla and put together a deal where tesla would provide the battery and some of the power for the electric vehicle.

That turned out to be the toyota rav4 ev.

This is a rav4 that early on elon musk was very high on.

He thought there was a great chance that the project would be expanded, that the two companies said they would build about 2600 and initially, and here we are today where they actually haven't reached 2000 deliveries of this car.

Just last year, tesla sold more than 20,000 of the model asked -- model s. it is a car that didn't really live up to the hopes that either company had going in.

These two guys, they like each other, but i guess it was the differences when it came down to their employees.

Tell us a little bit about that.

There may have been a problem of little bit top-down management.

The two companies decided that they wanted to build a vehicle together.

There was very little direction

This text has been automatically generated. It may not be 100% accurate.


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