Malaysia Flight 370: Can Public Help Find the Jet?

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March 12 (Bloomberg) -- Dr. Shay Har-Noy, senior director of geospatial big data at DigitalGlobe, and John McGraw, founder of John McGraw Aerospace Consulting, discuss the search for the missing Malaysia Air flight that disappeared over the weekend. They speak with Pimm Fox on Bloomberg Television's "Taking Stock." (Source: Bloomberg)

Administration official.

Explain what digitalglobe does and its relationship to this ongoing search question mark thanks for having me.

Digitalglobe owns and operates commercial satellites and they are constantly orbiting around the globe capturing imagery.

As soon as we heard about the capture imagery [inaudible] we are releasing it to the public.

We have millions of people on our website right now looking and trying to identify things that look out of place.

John mcgraw, a stun your experience, does this make sense?

I think it does.

Having that many people in -- looking at the imagery is a force multiplier.

None of the government agencies would be able to bring that many people to bear with all the off the shelf imaging tools and tools to analyze the images they have today.

I think it is a tremendous help.

Especially with the uncertainty we have around the path of this airplane and where it might have gone down.

The search has been focused on water.

There is the potential it might have hit land somewhere and there might be an image particularly and i do not know if they can do this but if they can go back in time with some pretty specific or close intervals and look at those images they might be able to pick up images close to the accident itself.

Shay, do you have that kind of digital library?

Rex absolutely.

We have an archive of 5 million square commoners of imagery.

If we have an image of that same area, while we do not have an image of that exact day the airplane took off we do have imagery in our library weeks, months, and even years ago.

When we see something that looks out of place on the ground especially close to land we are able to go back in time and see if that was there before or something that was recently added.

The can you bring the public into ongoing investigations or even searches, it's like coming through a vast file of information and as you said, you have millions of eyes looking at something whereas you might have only had hundreds of not thousands.

Certainly in terms of finding an airplane, in the past we have used and enlisted local communities to try to scour wooded or wilderness areas.

This is taking it to a whole new level where you can involve a lot more people.

For instance i think steve fossett's airplane that crashed, there was a lot of folks did the same kind of thing to find that crash site and they were instrumental in leading us to find the airplane itself.

I think you will see more and more of this.

We are being watched a lot closer than we ever have in the past so there is a lot more data available that could be used in enlisting the public.

It is a great way to get a lot of eyes on this.

Can you give us an idea of how may people have downloaded or participated in this search?

Rex absolutely.

We have had 2 million users on the site.

We had 130 million [inaudible] think about that for a second.

130 million people have turned their brains in their eyes to solving this problem.

That -- we have the numbers but i want to take you one step further.

You are making this available free because of the tragedy.

The specific tragedy.

Tell people how digitalglobe as a company makes money.

You are right.

We're doing it because this is the right thing to do.

This is why we get out of bed in the morning.

As far as the company we sell our imagery to members of the u.s. government and different agencies and the international government as well as to a bunch of commercial firms.

Different companies that want to

This text has been automatically generated. It may not be 100% accurate.


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