These Drones May Be Coming Soon to Your Living Room

Your next video will start in

Recommended Videos

  • Info

  • Comments


June 10 (Bloomberg) -- Parrot's Peter George discusses the future of drone technology with Pimm Fox on Bloomberg Television's "Taking Stock." (Source: Bloomberg)

You have actually brought two of the drones with you and there is no special controller.

This is being controlled by your iphone app device.

Parrot has been around for a few years.

We wanted to get into consumer electronics and he started thinking about how he could use a phone to control a car.

Shortly after that apple released the first iphone and we went into a flying helicopter which we released to market in 2010. that is what took us into that category.

Today we have two fantastic new toys.

We have the jumping sumo and the mini flying spider.

These are introducing drone-based technology to the demographic.

We have a lot of 40-year-olds and 50-year-olds who cannot wait to get their hands on these things.

Talk about the specific uses.

These are very simple how to.

We have -- simple rodarte's. it will stream whether it is an ios or android device.

This product will jump up to 2.5 feet in the air.

It has live video feed.

It is a lot of fun.

It is a toy.

It is not an advanced drone.

Having said this and it is very lightweight.

The purpose of this is entertainment.

The faa has to come out with rules and regulations that would govern the commercial use of these things.

We have the other new one here which flies.

This one here is a mini-drone.

You can do a few little tricks and it will do flips and it is a little bit of fun.

You control up and down.

This is one step further.

This one does not have a friend camera.

It has about a camera and an ultrasound sensor.

A lot of semi professional technology.

It is a very simple device.

We have a number of more advanced drones.

They do give you high definition video.

There are some question marks in there.

We are wary of what the faa is going to do later in the year when the talk about changes in november.

That policy is all very consumer-based.

As a consumer-based product, you have got to be mindful that they can be configured to do all kinds of commercial things.

Whether you are taking photographs of people's backyards or whether you are using them to discern different types of traffic patterns.

You do not have any control over that.

We do not but for us there is a certain amount of user beware.

You have a camera on your smartphone.

What you do with that ultimately is up to you.

As you just heard they make a little bit of noise.

You cannot creep up on anyone.

There is an amount of consumer beware and parent -- parrot wants to follow that but ultimately we are in the hands of our customers.

Cost has been a factor.

Cost is about $160 for this.

We have 160 on the jumping sumo and 90 on the rolling spider.

What is the biggest expense in putting this together?

A lot of these products took years to develop.

The first run which we released in 2010 was five years from the first.

It is a lot quicker than that.

We provide more technology.

We have a camera at 1080p. the prices going down.

Was there some kind of shift that allowed this to become this ubiquitous product?

It is viewed as highly technical.

Sometimes they do not work.

Is there something that made this possible?

Early on when the project first started with a camera on a car it was the mindset of let's control it from a phone.

It was not until they came out with the first iphone where this got released and you can do something so the introduction of the smartphone enables us to take that to another level.

This text has been automatically generated. It may not be 100% accurate.


BTV Channel Finder


ZIP is required for U.S. locations

Bloomberg Television in   change