Lance Armstrong Sponsors Won't Return, Andrews Says

REPLAY VIDEO
Your next video will start in
Pause

Recommended Videos

  • Info

  • Comments

Oct. 24 (Bloomberg) -- Jim Andrews, senior vice president of content strategy at IEG, a sponsorship consultant, talks with Bloomberg's Eben Novy-Williams about Lance Armstrong's endorsement deal losses after the U.S. Anti-Doping Agency reported its evidence against the cyclist. Nike Inc. and Armstrong's other sponsors deserted him after the USADA’s report. (Source: Bloomberg)

Advertisement

BTV Channel Finder

Channel_finder_loader

ZIP is required for U.S. locations

Bloomberg Television in   change