Inside the Secret Lab Making Food Taste Better

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March 18 (Bloomberg) –- International Flavors and Fragrances makes the flavors of thousands of products you buy, like cereal bars, toothpaste, packaged meals and snacks. Flavors are a critical part of the food industry - some 90% of the products on grocery store shelves have flavors in them. Bloomberg's Rachel Crane got an inside look at how IFF creates many of the flavors you know and like. (Source: Bloomberg)

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