How Important Is the Weinstein Deal to Netflix?

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Aug. 20 (Bloomberg) -- Netflix rose to the highest in more than two years after signing a multiyear accord for exclusive rights to movies from the Weinstein Co. Jon Erlichman has more on Bloomberg Television's "Bloomberg West." (Source: Bloomberg)

The channel is available in 48 million households.

To a big content deal between netflix and the weinstein company.

They signed a multiyear deal with weinstein.

The deal starts with films released in theaters in 2016. jon erlichman is in los angeles with more.

How important is this?

It has a similar feel to a deal that netflix dropped with disney.

What does netflix need?

A lot of good stuff for people to watch.

If it can be exclusive content, even better.

The original programming is such a small piece of the overall spending, so buying a lot of existing tv and movies and content from different studios and one way you do that is to -- showtime currently has a deal with the weinstein company.

Starting in 2016, netflix will be the place where this content comes after theatrical runs.

For harvey weinstein, to talk about being one of the biggest deals in the history of the company, it is a big deal.

There will be a lot of talk about netflix over the next month in the lead up to the emmy nominations.

Obviously, getting nominated for an emmy is a win for netflix.

You will continue to hear this buzz.

There are some folks around town who have grumbled about the fact that "house of cards" has been classified as a ratings it, except we do not even know the ratings.

The question is whether netflix is going to feel pressure to reveal that.

If netflix can continue to add subscribers, which is a sign of people wanting to use the service, maybe that is the way they silenced the other critics.

This text has been automatically generated. It may not be 100% accurate.

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