Lottery Sales Rise as States Wager for More Revenue

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Nov. 30 (Bloomberg) -- Jeff Hatch-Miller, executive director of the Arizona Lottery, Alex Traverso, spokesman for the California Lottery, and David Bishop, deputy secretary of the Florida Lottery, talk with Bloomberg's Amanda J. Crawford about their states' strategies to boost lottery revenue. After total lottery income fell for the first time in more than a decade in 2009 states redoubled their efforts to attract more players to support educational programs and help fill the gap from slumping tax revenues. (Source: Bloomberg)

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