Bloomberg Enterprise: The American Le Mans Series

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Oct. 14 (Bloomberg) -- Bloomberg's Matt Miller takes us into the pit and paddock of the Mazda Raceway Laguna Seca in California for an inside look at the American Le Mans Series- a fast growing enterprise that is attracting a growing number of fans and corporate sponsors. Miller interviews ALMS CEO Scott Atherton as well as ALMS drivers, Muscle Milk founder and CEO Greg Pickett and Patron CEO and President Ed Brown. (Source: Bloomberg)


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