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Kurt Warner

Jonathan Ferrey/Getty Images

Kurt Warner

Power 100 rank: 26
Sport: NFL/Arizona Cardinals—QB
Age: 38
Most recent notable achievement: 2009 NFL Pro Bowl
Earnings: $19.8 million
Key sponsors: None

Why he's on the list: Despite his advanced age, Warner—like fellow veteran Brett Favre—put up huge numbers and quarterbacked another team to a Super Bowl in 2009. But Warner's uncharismatic interviews and plain-vanilla image have stunted his off-field growth since his initial burst onto the scene a decade ago.