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Clever: Leading Your Smartest, Most Creative People

Clever: Leading Your Smartest, Most Creative People

By Rob Goffee and Gareth Jones
Harvard Business Press; 208 pages; $26


Goffee and Jones are the founding partners of consulting firm Creative Management Associates, which looks to promote creativity as a source of competitive advantage. Here they argue that we're moving to the "clever economy," with brilliant but often difficult individuals showing the way. With plenty of examples of clever people at work in companies from Google to Nestlé, this purports to be a handbook to managing genius.

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