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Tokyo Motor Show

By Bloomberg Photos - 2013-11-21T07:31:50Z

Photograph by Shuji Kajiyama/AP Photo

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Small Can Be Beautiful

At the Tokyo Motor Show, Japanese automakers are betting big on small cars - with mini vehicles accounting for more than a third of the event's debuts.

Japan's "Kei" cars have grabbed the limelight after manufacturers from Suzuki to Daihatsu wheeled out jazzier designs of the small, generally boxy utility vehicles. Their challenge? To change a perception that small cars are for country bumpkins and the elderly.

The 2013 Tokyo Motor Show runs from Nov. 22 to Dec. 1, and will feature more than 150 models including cars from Tesla, Porsche and BMW.