Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Bloomberg Customers

Why Choose Between Ferrari’s New Spider or California?: Buy Both

By Jason H. Harper - 2013-05-09T08:08:02Z

Ferrari via Bloomberg

Company Symbol % Change
1 of 9

The Ferrari California 30

The parking valets at my Santa Monica hotel know me by name. I’ve stayed here a number of times, but that isn’t the reason for my popularity. No, it’s clearly the Ferrari (FERI) effect.

“Good morning, Mr. Harper. Will you be taking out one of the cars today?” An expectant smile. Any excuse to fire up one of the two Ferrari convertibles parked prominently out front (and the expected tip). Together, these two red cars are worth more than $600,000.

Left, the folding aluminum roof reveals two back seats.