Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

Inkblot: Atari Co-Founder Nolan Bushnell

By Mark Milian - 2013-01-17T17:08:30Z

Photograph by Joe Toreno

Company Symbol % Change
1 of 16

Game On

Nolan Bushnell, the video-game pioneer who co-founded Atari, sat down with for the first in a series of slideshows called "Inkblot." Loosely modeled on the Rorschach psychological test, we chose images relevant to Bushnell's life and showed him printouts, one by one.

We asked him to respond immediately with one or two words, though we also allowed him to elaborate. The answers provide an unfiltered look into the mind and history of an accomplished technology entrepreneur who brought "Pong" to the masses.