ZELTIQ Aesthetics, Inc., a medical technology company, focuses on developing and commercializing products utilizing its proprietary controlled cooling technology platform. CoolSculpting System The company generates revenue primarily from sales of its CoolSculpting system and from sales of consumables to its customers. Sales of systems could include sales of systems to new customers that include its entire suite of applicators, as well as multi-system sales to new customers or sales to existing customers. The company generates consumable revenue through sales of cycles in the form of consumable procedure packs, each of which includes its consumable CoolGels, CoolLiners, Geltraps and in the case of its CoolSmooth procedure packs, disposable securement accessories, all of which are used by its customer during treatments. In addition, each consumable procedure pack includes a disposable computer cartridge that the company markets as the CoolCard. The CoolCard contains enabling software that permits its customers to perform a fixed number of CoolSculpting procedures, or cycles. The company also announced the launch of a new CoolMini-only system, providing physicians with the option to purchase a system that only comes with the CoolMini applicator which was specifically designed to treat smaller pockets of fat, including the submental fat area, or double chin. The company offers this new configuration in the first quarter of 2016, enabling the company to target physicians that primarily or exclusively focus on facial aesthetic treatments. The system could be upgraded with the purchase of additional software and applicators. With these individually purchased upgrades, the system has the ability to treat other body areas. The company sells its CoolSculpting system primarily to dermatologists, plastic surgeons, aesthetic specialists and OBGYN physicians and generates revenue primarily from sales of its CoolSculpting system and from sales of consumables to its customers. Consumables are the CoolSculpting procedure packs it sells that are needed to perform procedures using its CoolSculpting system. CoolSculpting Control Unit The CoolSculpting control unit is the base of the CoolSculpting system and contains the simple user interface, power management and control functions, and chiller unit that is responsible for the controlled cooling. The company’s CoolSculpting control unit also contains a Health Insurance Portability and Accountability Act of 1996, or HIPAA, compliant connectivity and data management tool that locally tracks and collects data about each procedure performed, as well as any error messages that may be generated during the procedure. The company could collect and analyze this information to help its customers better understand their usage patterns and improve their marketing plans, utilization, and profitability. Additionally, the CoolSculpting control unit features a color touchscreen which provides operators with clear visual directions to initiate a CoolSculpting procedure, continuous status updates, and easy to follow notifications or corrective actions in the rare event of a procedure interruption; vents, which provide airflow and reduce heat build-up allowing its CoolSculpting system to be used in a standard physician treatment room without any special ventilation requirements or room modifications; a drawer which provides storage space for its CoolSculpting CoolGels, CoolLiners, Geltraps and user documentation; and the unit is mobile, allowing a physician to transfer the CoolSculpting unit between treatment rooms and reach different treatment areas on a patient. CoolSculpting Applicators The CoolSculpting applicator delivers vacuum suction and cooling to the fat bulge being treated; could be used to start and stop a CoolSculpting procedure and to turn the vacuum suction on and off; and has a thermoelectric cooling panel with temperature and pressure sensors which provide precise thermal control and monitoring of the fat bulge being treated and will automatically stop the procedure if a problem is detected. In the case of its CoolSmooth applicator, which is a non-suction based applic
zeltiq aesthetics inc (ZLTQ:NASDAQ GS)
4698 Willow Road
Pleasanton, CA 94588
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