The WhiteWave Foods Company operates as a consumer packaged food and beverage company. The company manufactures, markets, distributes, and sells branded plant-based foods and beverages, coffee creamers and beverages, premium dairy products and organic produce throughout North America and Europe. Segments The company operates in three segments, including Americas Foods & Beverages, Americas Fresh Foods and Europe Foods & Beverages. Americas Foods & Beverages This segment offers plant-based foods and beverages, which includes its Silk and So Delicious branded beverages, such as soymilk, almondmilk, coconutmilk and cashewmilk; ice cream and frozen novelty products and plant-based yogurts; and Vega plant-based nutritional products. Its premium dairy products includes its Horizon Organic milk, yogurt, cheese, and other premium dairy products; Wallaby Organic Greek and Australian yogurts and Kefir beverages; and Horizon branded macaroni and cheese and snack foods. The company also provides coffee creamers and beverages, which includes coffee creamers and ready-to-drink beverages under the International Delight, Dunkin Donuts and LAND O LAKES brand names. Americas Fresh Foods This segment offers organic salads, fruits and vegetables, which includes packaged salads and greens, fresh and frozen fruits and vegetables, dried fruit, and produce-based snacks marketed under its Earthbound Farm brand. Europe Foods & Beverages This segment offers plant-based foods and beverages, which includes its Alpro and Provamel brand beverages using soy-, almond-, coconut-, hazelnut-, rice-, oat- and other plant-based ingredients, and plant-based alternatives to yogurt, culinary creams, desserts and margarine. Sales and Marketing The company sells its products in North America and Europe primarily through its direct sales force, independent brokers, regional brokers and distributors. Customers The company sells its products across North America and Europe to various customers, including grocery stores, mass merchandisers, club stores, convenience stores, and health food stores, as well as various away-from-home channels, including restaurants and foodservice outlets. Wal-Mart Stores, Inc., including its subsidiary, Sam’s Club, accounted for 13.7% of the company’s total net sales for the year ended December 31, 2015. Trademarks and Intellectual Property As of December 31, 2015, the company have been issued approximately 30 patents or are pending or published. As of January 31, 2016, the company owns approximately 1,100 trademark applications and registrations around the world and maintains approximately 550 domain names worldwide. The company licenses the right to utilize certain brand names from third parties, including LAND O LAKES, Almond Joy, Cold Stone Creamery, Cinnabon, Dunkin Donuts, Heath, Hershey’s, and YORK, on certain of its products. In addition, the company has a license agreement with DSM Nutritional Products, the owner of Martek Biosciences Corporation, to use products covered by patents for supplementing certain of premium dairy and soy products with DHA Omega-3. Seasonality Demand for the company’s products is generally evenly distributed throughout the year, with slightly higher demand in the fourth quarter (Year ended December 31, 2015) due to the holidays. Government Regulation Food-Related Regulations: As a manufacturer and distributor of food and beverage products, the company is subject to various food-related regulations, including the Federal Food, Drug and Cosmetic Act and regulations promulgated thereunder by the U.S. Food and Drug Administration. Employee Safety Regulations: The company is subject to certain safety regulations, including regulations issued pursuant to the U.S. Occupational Safety and Health Act. Environmental Regulations: The company is subject to various environmental laws, regulations, and directives, including the Food Quality Protection Act of 1996; the Clean Air Act; the Clean Water Act; the Resource Conservation and Recovery Act; the Federal Insecticide, Fungicide and Rodenticide Act; and the Comprehensive Environmental Response, Compensation and Liability Act. Organic Regulations: The company’s organic products are required to meet the standards set forth in the Organic Foods Production Act of 1990 and the regulations adopted thereunder by the National Organic Program, based on recommendations from the National Organic Standards Board, as well as similar agencies and laws in the European Union and the European countries in which it sells these products. Competition The company competes with conventional consumer packaged foods companies, such as Group Danone; General Mills, Inc.; The Kraft Heinz Company; and Nestle S.A. It also competes with natural and organic consumer packaged foods companies, such as The Hain Celestial Group, Inc.; Blue Diamond; HP Hood; Califia Farms; and Organic Valley. The company’s competitors of its organic salads, fruits and vegetables platform include Dole Food Company; Ready Pac; and Taylor Farms.
whitewave foods co (WWAV:New York)
1225 Seventeenth Street
Denver, CO 80202
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