Wolverine World Wide, Inc. operates as a designer, manufacturer, and marketer of a range of casual footwear and apparel, performance outdoor and athletic footwear and apparel, children’s footwear, industrial work boots and apparel, and uniform shoes and boots. The company’s products are marketed worldwide in approximately 200 countries and territories through owned operations in the U.S., Canada, the United Kingdom, and certain countries in continental Europe and the Asia Pacific. In other regions (Latin America, portions of Europe and Asia Pacific, the Middle East and Africa), the company relies on a network of third-party distributors, licensees and joint ventures. The company sources and markets a range of footwear styles, including shoes, boots and sandals under various brand names, including Bates, Cat, Chaco, Harley-Davidson, Hush Puppies, HyTest, Keds, Merrell, Saucony, Sebago, Soft Style, Sperry, Stride Rite and Wolverine. The company also markets Merrell and Wolverine brand apparel and accessories and licenses some of its brands for use on non-footwear products, including Hush Puppies apparel, eyewear, watches, socks, handbags and plush toys; Wolverine eyewear and gloves; Keds apparel; Saucony apparel; Sperry apparel; and Stride Rite apparel. As of January 2, 2016, the company's portfolio of brands was organized into the three operating segments, such as Lifestyle Group, consisting of Sperry footwear and apparel, Stride Rite footwear and apparel, Hush Puppies footwear and apparel, Keds footwear and apparel, and Soft Style footwear; Performance Group, consisting of Merrell footwear and apparel, Saucony footwear and apparel, and Chaco footwear; and Heritage Group, consisting of Wolverine footwear and apparel, Cat footwear, Bates uniform footwear, Sebago footwear and apparel, Harley-Davidson footwear, and HyTest safety footwear. Lifestyle Group Sperry: Sperry is a major global nautical performance and lifestyle brand offering footwear, apparel and accessories to a range of consumers. Sperry operates in the boat shoe category, and has also expanded its business into casuals, dress casuals, wet weather, boots and vulcanized product categories. Sperry has evolved into a well-balanced, multi-category (footwear, apparel and accessories) and year-round lifestyle brand for men and women. Sperry also offers sport-specific and athlete-tested performance footwear solutions for sailors, boaters, anglers and multi-water sports enthusiasts. The brand is primarily distributed through major lifestyle retailers, as well as through the company-owned specialty retail stores and Website. Stride Rite: Stride Rite is focused on delivering the footwear across a range of categories for children under nine years of age. Stride Rite sells product under its own namesake brand, as well as children's footwear offerings from Saucony, Sperry, Keds, Merrell, and select other footwear brands, through a network of company-owned mall-based specialty retail stores and a consumer-direct Website. Stride Rite also distributes children's footwear through better department stores, independent retailers, sporting goods chains, mall specialty retailers, Internet retailers and national family footwear stores. Hush Puppies: In addition to a wholesale and licensed footwear business, the Hush Puppies brand is licensed to third parties engaged in the manufacturing, marketing and distribution of apparel, handbags, eyewear, socks, watches and plush toys sold worldwide. Keds: Keds is an authentic casual lifestyle brand with a foundation in canvas footwear. The brand targets teen girl consumers through a collection of Champion originals, as well as an assortment of fashion sneakers and slip-ons. The brand’s product architecture consists of both core offerings and seasonal iterations featuring updated prints, patterns, materials and constructions. Soft Style: Soft Style is a women’s dress and casual footwear brand, with a combination of all-day comfort, trend-right details, and feminine style. Performance Group Merrell: Merrell footwear products offer a range of styles, from technical hiking and trail-inspired footwear to versatile li
wolverine world wide inc (WW4:Berlin)
9341 Courtland Drive NE
Rockford, MI 49351
|No competitor information is available for WW4.|
|View Industry Companies|
Sponsored Financial Commentaries
To contact WOLVERINE WORLD WIDE INC, please visit www.wolverineworldwide.com. Company data is provided by Capital IQ. Please use this form to report any data issues.