Whole Foods Market, Inc. operates as a retailer of natural and organic foods. Business and Products The company’s product selection includes the following: produce and floral, grocery, meat, seafood, bakery, prepared foods and catering, coffee, tea, beer, wine, cheese, nutritional supplements, vitamins, body care, and lifestyle products, including books, pet products, and household products. As of September 28, 2014, the company operated 399 stores in the United States (U.S.), Canada, and the United Kingdom (U.K.), averaging approximately 7.7 million customer visits each week. Seasonality The company’s average weekly sales and gross profit as a percentage of sales are highest in the second and third quarters, and lowest in the fourth quarter due to seasonally slower sales during the summer months. Its gross profit as a percentage of sales is also lower in the first quarter due to the product mix of holiday sales. Suppliers The company’s major supplier includes United Natural Foods, Inc. Strategy The company’s growth strategy is to expand primarily through new store openings, and while the company might pursue acquisitions of smaller chains that provide access to desirable geographic areas and experienced team members, such acquisitions are not expected to significantly impact its future store growth or financial results. Trademarks Trademarks owned by the company or its subsidiaries include the following: Whole Foods Market, the Whole Foods Market logo, 365 Everyday Value, the 365 Everyday Value logo, AFA, Allegro Coffee Company, America’s Healthiest Grocery Store, ANDI, Awesome Eats, Bread & Circus, Dark Rye, Eco-Scale, Fresh & Wild, Fresh Fields, Grab & Give, Greenlife Grocery, Green Mission, Harry’s Farmers Market, Health Starts Here, the Health Starts Here logo, Ideal Market, Improving Lives with Every Purchase, Merchant of Vino, Mrs. Gooch’s, the Responsibly Grown logo, Vine Buys, Wellspring, Whole Baby, the Whole Body logo, Whole Catch, Whole Cities Foundation, The Whole Deal, Whole Foods, Whole People, Whole Planet, Whole Journeys, Whole Kids, Whole Kids Foundation, Whole Paws, the Whole Paws logo, Whole Planet Foundation, Whole Story, and Whole Trade. In addition, the company licenses certain trademarks, including ‘ENGINE 2’ and ‘PLANT-STRONG,’ which are trademarks owned by Engine 2 for Life, LLC. History Whole Foods Market, Inc. was founded in 1978. The company was incorporated in 1978 in Texas.
whole foods market inc (WFM:Frankfurt)
550 Bowie Street
Austin, TX 78703-4644
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