rs, treatment options, and healthcare benefits options. The company’s flexible architecture allows it to integrate with the client’s existing programs, Websites and intranets for their employees and plan participants. The company also offers clients the ability to design team-based and individual wellness challenges that help foster a culture of wellness in the workplace. In addition, the company offers telephonic, online and onsite health coaching and targeted condition management programs that help employees and plan participants make healthier lifestyle choices to achieve their health and wellness goals. The company generates revenue from subscriptions to its WebMD Health Services platform by employers and health plans, either directly or through distribution relationships, including relationships with employee benefits outsourcing companies, employee benefits consultants and other companies that assist employers in purchasing or managing employee benefits. In addition, the company offers its health coaching and condition management services on a per participant basis. The company’s WebMD Health Services private portals do not display advertisements or generate revenue from advertising or sponsorship. The company’s online services could be accessed by participants using a desktop computer, a tablet or a smartphone. Its architecture allows it to integrate with the client’s existing programs, Websites and intranets for participants. The company also offers clients the ability to design team-based and individual wellness challenges that help foster a culture of wellness in the workplace. In addition, it offers a suite of decision-support and transparency tools that help participants understand the financial implications of their benefits options and factor quality and cost into decisions about care and treatment options. Online Platform The company’s WebMD Health Services cloud-based platform provides a personalized user experience by integrating: individual user data (including personal health information); plan-specific data from clients; and WebMD content, decision-support technology and personal communication services. The company hosts its WebMD Health Services platform for its clients. Its architecture allows it to integrate with each of its client’s existing programs, Websites and intranets. The company’s platform has been designed to integrate complex data from multiple sources, including self-reported health information, health and pharmacy claims data, electronic medical records and lab results. Through its device and app connection center, it could import biometric data from devices, monitors and apps used for health and fitness purposes. Once the information from any of these multiple sources has been imported into a participant’s profile on the platform, it could be used in other WebMD Health Services products, such as in connection with issuing rewards, designing wellness challenges or participating in one of its coaching programs. Each participant’s health profile drives personalized messaging to the individual, including recommendations for educational resources and online tools. Health Assessments, Personal Health Records and Related Tools: The company’s proprietary health assessment tool (sometimes referred to in the industry as a health risk assessment), once completed by the participant, helps identify modifiable risk factors and health conditions. The health assessment tool also provides participants, based on their individual risks and conditions, with initial steps they could take to lead a healthier life. The company’s WebMD Health Record provides a repository for self-reported and professionally sourced health data and helps participants gather, store, manage and share that data. Medical and pharmacy claims data, as well as lab and biometric results could be automatically imported. In addition, the WebMD Health Record allows individual users to authorize access by healthcare providers, which could encourage better communication and coordination of care. Through the portability feature, WebMD also offers individual users the ability to access their health record even if they ch
webmd health corp
(WBMD:Consolidated Issue Listed on NASDAQ Global Select )
111 8th Avenue
New York, NY 10011
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