Vapor Corp. designs, markets, and distributes vaporizers, e-liquids, electronic cigarettes and accessories under the emagine vapor, Krave, Fifty-One (also known as Smoke 51), VaporX, Hookah Stix and Alternacig brands. The company operates eight retail kiosks under the emagine vapor name. It also designs and develops private label brands for its distribution customers. The company markets its products as alternatives to traditional tobacco cigarettes and cigars. The company owns Vaporin, Inc. Vaporizers and Electronic Cigarettes Vaporizers and electronic cigarettes, or e-cigarettes, are battery-powered products that enable users to inhale nicotine vapor without smoke, tar, ash, or carbon monoxide. Electronic cigarettes look like traditional cigarettes and, regardless of their construction are comprised of three functional components a mouthpiece, which is a small plastic cartridge that contains a liquid nicotine solution; the heating element that vaporizes the liquid nicotine so that it can be inhaled; and the electronics, which include: a lithium-ion battery, an airflow sensor, a microchip controller and an LED, which illuminates to indicate use. Vaporizers and Electronic Cigarettes The company also offers disposable electronic cigarettes in multiple sizes, puff counts, styles, flavors and nicotine strengths; rechargeable electronic cigarettes that use replaceable cartridges (also known as atomizers or cartomizers); and rechargeable vaporizers for use with either electronic cigarette solution (e-liquid) or dry herbs or leaf. Kits and Accessories The company’s vaporizer and electronic cigarettes are available in kits that contain everything a user needs to begin enjoying their vaping experience. In addition to kits it sells replacement parts, including batteries, refill cartridges or cartomizers that contain the liquid solution, atomizers, tanks and e-liquids. Its refill cartridges and e-liquids are available in various assorted flavors and nicotine levels (including 0.0% nicotine). In addition to its electronic cigarette and vaporizer products the company sells an assortment of accessories, including various types of chargers (including USB chargers), carrying cases and lanyards. Distribution and Sales The company offers its vaporizers and electronic cigarettes and related products through its eight retail kiosks, Vape stores, online stores, to retail channels through its direct sales force, and through third party wholesalers, retailers and value-added resellers. Retailers of the company’s products include small-box discount retailers, big-box retailers, gas stations, drug stores, convenience stores, tobacco shops and kiosk locations in shopping malls throughout the United States. Under the company’s private label production and supply agreement with Spike Marks Inc./Casa Cubana, the company has agreed to produce and supply to this customer such quantities of its electronic cigarettes bearing the customer’s trademark and other brand attributes as the customer orders for resale by the customer within the country of Canada. Strategy The company’s business strategy leverages its ability to design market and develop multiple vaporizer and e-cigarette brands and to bring those brands to market through its multiple distribution channels. Intellectual Property Soft Tip Filters: The company has a patent pending for a soft-tip electronic cigarette filter, which more closely resembles the tactile experience of a conventional tobacco cigarette in a user’s mouth. The company holds rights to a patent pending for the first electronic cigarette that can be re-charged by shaking the product. Universal Fit Mouthpiece: The company has a patent pending for a universal fit mouthpiece that can be used in conjunction with the battery section of most other electronic cigarette brands, allowing users of competing electronic cigarette products a way to try and transition to its cartridges. Electronic Cigarette Air Flow Sensor Patent: The company has a patent pending on a new configuration for the air flow sensors currently used in electronic cigarettes. Vaporizer Biometric Fingerprint Lock Sensor Patent: The company has a patent pending for a biometric fingerprint lock sensor that can be used in vaporizers. The biometric fingerprint lock sensor will allow the owner of the vaporizer to keep the device locked and turned off unless the authorized user unlocks the device via fingerprint scan, protecting the device from use by another individual. Trademarks The company owns trademarks on certain of its brands, including: Fifty-One, Krave, VaporX, Alternacig, EZ Smoker, Green Puffer, Americig, Hookah Stix and Smoke Star brands. Government Regulation The company’s electronic cigarettes are subject to being classified as tobacco products under the Tobacco Control Act. Competition The company competes with Lorillard, Inc.; Altria Group, Inc.; and Reynolds American, Inc.
(VPCO:Consolidated Issue listed on NASDAQ Capital Market)
3001 Griffin Road
Dania Beach, FL 33312
|Altria Group Inc||$54.40 USD||-0.85|
|British American Tobacco PLC||3,678 GBp||-2.50|
|Electronic Cigarettes International Group Ltd||$0.37 USD||+0.025|
|Gilla Inc||$0.10 USD||-0.02|
|Reynolds American Inc||$84.54 USD||+0.34|
|View Industry Companies|
|Price/Cash Flow||NM||Not Meaningful|
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