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Company Description

Contact Info

50 Clairwood Avenue

Ext 55 Hoogland

Randburg, 2122

South Africa



Verimark Holdings Limited operates as a retail company that sources, develops, and distributes various products in the housewares, exercise and fitness, health, DIY, automotive, educational toys, and personal comfort categories in South Africa and internationally. The company offers houseware products comprising choppers; blade sharpeners, can openers, power peelers, whizzes, scissors, and kitchen tools; houseware solutions; cooking products; and general products, as well as accessories. It also provides health and beauty products that include clothing, appliances, and beauty products; cookware products, such as combos and sets, pans, lids, and steel cookware; and cleaning products comprising mops and brooms, cleaning solutions, microfiber cloths, replacements, detergents, and accessories. In addition, the company offers DIY products, which include sealants, spray guns, and blade sharpeners, as well as pool surface skimming systems and replacement bags, and renovator sets and dual saws; car care and engine treatment products; educational toys, game stations, and toy cars; and exercise and fitness products, such as home work out and ab sculpting systems. It distributes cookware and kitchenware products under the Bauer, Bastille, Twista, and Shogun brand names; home cleaning products under the Genesis, Floorwiz, and Microwiz brand names; health and fitness products under the Maxxus, Orbitrek, and V-ssage brand names; DIY and automotive products under the Diamond Guard, Prolong, Durablade, and Pool Gobbler brand names; educational and fun toys under the i-Play brand name; and beauty products under Cami Secret, Genie Bra, and Rox brand names. The company operates approximately 2000 retail/chain stores; and 81 owned and franchised stores under the As Seen on TV brand name. Verimark Holdings Limited was founded in 1977 and is headquartered in Randburg, South Africa.


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