built around compelling scripted and reality storytelling, music discovery and activism across television and social media, and connected experiences, including through the MTV app, which features short-form videos and full episodes. MTV reached approximately 91.4 million domestic television households in September 2015 and approximately 411.7 million households in 178 countries worldwide through approximately 43 MTV-branded channels. The MTV brand reaches various households through branded programming blocks on third-party broadcasters and through apps, streaming and downloads. MTV’s online, mobile and app experiences feature a range of music, entertainment and pop culture content, including exclusive music performances, news, interviews and series. Each digital and mobile platform complements MTV’s television programming and improves audience engagement, including through social media interactions with cast members and access to exclusive content. MTV also has various branded apps, including MTV and MTV News. In the quarter ended September 30, 2015, MTV.com averaged approximately 21 million monthly visitors and approximately 47.5 million content video streams each month. As of September 30, 2015, MTV had a social footprint of approximately 214 million followers, with 174 million fans across all MTV Facebook pages and approximately 33 million followers across all MTV accounts on Twitter, Instagram, Foursquare, Tumblr, Vine, Pinterest and Snapchat. MTV-branded apps had been downloaded approximately 6 million times. MTV2 MTV2, MTV2.com and the MTV2 mobile app offer music and lifestyle destinations and experiences with content targeting male ‘millennials’ aged 12 to 34 and featuring original music, live-action sports and irreverent lifestyle programming. MTV2 reached approximately 77.9 million domestic television households in September 2015. In the quarter ended September 30, 2015, MTV2.com averaged approximately 707,000 monthly visitors and approximately 1.9 million content video streams each month. As of September 30, 2015, MTV2 had approximately 2.3 million Facebook fans and approximately 200,000 Twitter followers. VH1 VH1 features music and pop culture-driven content targeting adults aged 18-49, including various original programming primarily focused on music artists, real life stories and celebrities. VH1 reached approximately 91 million domestic television households in September 2015 and approximately 201.6 million households in 115 countries worldwide through VH1-branded channels. VH1’s online, mobile and app experiences feature a range of content centered on VH1 shows, music, pop culture and celebrities, including original series, exclusive events, music content, live performances and news; and include VH1.com, VH1Classic.com, m.VH1.com and VH1’s ‘TV Everywhere’ app. In the quarter ended September 30, 2015, VH1.com averaged approximately 6.6 million monthly visitors and 5 million content video streams each month. As of September 30, 2015, the ‘TV Everywhere’ app had been downloaded approximately 2.9 million times. VH1 Classic VH1 Classic is a classic-themed network featuring music videos, documentaries, movies and concert footage from the 1960s, 1970s, 1980s and 1990s, as well as other music-themed programs. VH1 Classic reached approximately 56.4 million domestic television households in September 2015. SPIKE SPIKE is a general entertainment brand with a male point of view featuring a mix of original and acquired programming, sports series, specials, live events and movies delivered on a linear platform, on demand, online and through other connected experiences. SPIKE reached approximately 91.5 million domestic television households in September 2015 and approximately 125.1 million households worldwide. SPIKE’s online properties include SPIKE.com, the online destination featuring SPIKE content, the Spike app, a ‘TV Everywhere’ app available on Apple and Android devices, and other apps, such as Bellator. In the quarter ended September 30, 2015, Spike.com averaged approximately 1.3 million monthly visitors and 4.6 million content video streams each month. As of Septem
viacom inc-class b (VIAB:NASDAQ GS)
New York, NY 10036
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