TASER International, Inc. engages in the development, manufacture, and sale of conducted electrical weapons (CEWs) designed for use by law enforcement, military, corrections, and private security personnel and by private individuals for personal defense. The company’s products are sold directly to law enforcement agencies and through a network of distribution channels that the company developed for selling and marketing its products and services to law enforcement agencies, primarily in North America, with continuing focus and effort placed on expanding these programs in international, military, and other markets. Segments The company’s operations include two segments, TASER Weapons (the sale of CEWs, accessories, and other products and services) and AXON (AXON business, focused on wearables, cloud and mobile products, including AXON video products, TASER Cam and EVIDENCE.com). CEW Products The company makes CEWs that use its proprietary Neuro Muscular Incapacitation effects for two major types of market segments, such as the law enforcement, military, corrections, and professional security markets; and the consumer market. The company’s products use a replaceable cartridge containing compressed nitrogen to deploy and propel two small probes that are attached to the CEW by insulated conductive wires with lengths ranging from 15 to 35 feet. The company’s CEWs transmit electrical pulses along the wires and into the body affecting the sensory and motor functions of the peripheral nervous system. Law Enforcement, Military, Corrections, and Professional Security Products For the law enforcement, military, corrections, and professional security markets, the company primarily manufactures three hand-held CEW product lines and has also incorporated its technology into various other product line extensions. Certain of these products are also sold into the consumer market. TASER X26P: It is a one-shot CEW, featuring improved data port logs and integrates with EVIDENCE.com. TASER X2: It is a CEW, featuring a second shot for instant miss recovery, dual lasers for high accuracy, a power magazine with approximately 500 firings, improved data port logs and the ability to display a warning arc, and integrates with EVIDENCE.com. TASER X26: It is a one-shot CEW. Consumer Products The company’s primary consumer product for the personal defense market is the TASER C2 CEW. While the C2 CEW is the company’s primary product for the consumer market, it has developed consumer versions of the X2, M26, and X26 CEWs. Cartridges The company manufactures multiple cartridge types for varying ranges and purposes. Types of cartridges include, among others, standard cartridges, smart cartridges and training cartridges. Smart cartridges communicate with the fire control system within the TASER X2 and X3 indicating the type of cartridge loaded in each bay and its deployment status. Standard cartridges are designed for use within the M26, X26, and X26P CEW systems with variations for warm and cold climates, training scenarios, and tactical situations. Training cartridges contain non-conductive wiring, which allows law enforcement, military, and corrections trainers to use the cartridge during training role-playing scenarios. All of the company’s cartridges, with the exception of the training cartridge, contain various colored, confetti-like tags bearing the cartridge’s serial number. These tags, referred to as Anti-Felon Identification tags (AFIDs) are scattered when one of the company’s cartridges is deployed. Sellers of its products participate in the AFID program by registering buyers of the company’s cartridges. In various cases, the company could use AFIDs to identify the registered owner of cartridges deployed. AFIDs provide an additional level of accountability when using TASER CEW devices. Other Accessories Other accessories include, among other items, standard replacement batteries for the CEW devices; a modified battery that shuts down the high voltage output of the CEW after 5 seconds and contains a built-in speaker alerting the user to the impending shut down; and a modified battery source that f
taser international inc (TASR:NASDAQ GS)
17800 North 85th Street
Scottsdale, AZ 85255
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