SodaStream International Ltd. manufactures home beverage carbonation systems, which enable consumers to transform ordinary tap water instantly into carbonated soft drinks and sparkling water. The company develops, manufactures, and sells soda makers and exchangeable carbon-dioxide (CO2) cylinders, as well as consumables, consisting of CO2 refills, reusable carbonation bottles and flavors to add to the carbonated water. In 2013, it distributed its products directly in 22 countries and indirectly through local distributors in its remaining markets. The company’s products are sold under the SodaStream brand name in most countries, and under the Soda-Club brand name or select other brand names in certain other countries. Soda makers: The company offers a range of soda makers. Its soda makers are made of stainless steel and/or plastic. Other than its Revolution, model, none of the company’s soda makers requires electricity. The CO2 cylinder fits in a rear compartment and by the push of a button carbonates water. The company’s soda makers are sold in various styles and CO2 cylinder sizes. Exchangeable CO2 Cylinders: The basis of the SodaStream home beverage carbonation system is the carbonation of water by means of an aluminum or steel cylinder containing compressed liquid CO2. The cylinder is inserted by the consumer into the soda maker. Certain models of soda makers can accommodate different size cylinders, while others fit only one size cylinder. CO2 Refills: The company provides beverage-grade CO2 refills through authorized retailers that participate in its cylinder exchange program. These retailers generally maintain a stock of filled cylinders in their inventory. Consumers typically exchange their empty cylinders at retail stores or through online orders for full cylinders and pay only the price of the CO2. In some markets, direct home delivery and exchange is also available, and the company uses third-party carriers to exchange the empty cylinders for full ones. The company conducts CO2 refilling (including third-party facilities) in Australia, Germany, Israel, the Netherlands, New Zealand, South Africa, Sweden and the United States. Carbonation Bottles: The company’s home beverage carbonation system produces sparkling water in a high pressure-resistant plastic or glass bottle, which it manufactures specifically for repeated usage. These specially-designed carbonation bottles are the only bottles intended for use with its home beverage carbonation system. The glass bottle, as well as some versions of the plastic bottle, is dishwasher-safe. For the high-end market, the company offers two soda makers specifically intended to be used with glass bottles, which are appropriate for a more formal table setting. Carbonation bottles can be personalized and are offered in various colors, designs and sizes. Flavors: The company works closely with an international flavor and essence manufacturer who provides research and product development services, including sensory testing in order to constantly broaden and adapt the range of its flavors to consumer tastes. Flavors are usually sold in 500 ml or 750 ml bottles, which typically produce between 6 and 18 liters of carbonated soft drinks, depending on the flavor. In 2012, the company launched the SodaStream Caps that are single-serving disposable capsules that add a pre-measured amount of flavor to SodaStream carbonating bottles, resulting in a consistently flavored beverage each time and offering the consumer an improved user experience. The company’s product range consists of approximately 100 flavors, including various fruit flavors. The company also offers flavors that are designed to appeal to consumers of a range of carbonated soft drink brands, as well as enhanced flavors, including fruit, energy, isotonic and natural blends. The company offers diet versions without aspartame and saccharin. In addition, it addresses local tastes by producing flavors geared for individual markets, such as ginger beer (South Africa), root beer (United States), must (Scandinavia) and chinotto (Italy). The company also offers special limited edition flavors for holidays or seasona
sodastream international ltd
Airport City, 70100
Phone: 972 3 976 2301
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