AT&T Inc. provides communications and digital entertainment services in the United States and internationally. The company offers its services and products to consumers in the U.S., Mexico and Latin America and to businesses and other providers of telecommunications services worldwide. The company also owns and operates three regional sports networks, and retains non-controlling interests in another regional sports network and a network dedicated to game-related programming, as well as Internet interactive game playing. The services and products that the company offers include wireless communications, data/broadband and Internet services, digital video services, local and long-distance telephone services, telecommunications equipment, managed networking, and wholesale services. The company’s services and products are marketed under the AT&T, Cricket, DIRECTV, SKY, Iusacell, Unefon, and Nextel Mexico brand names. Segments The company operates through four segments, including Business Solutions, Entertainment Group, Consumer Mobility, and International. Business Solutions Business Solutions business units provide services to business, governmental and wholesale customers and individual subscribers who purchase wireless services through employer-sponsored plans. The company provides advanced IP-based services, including Virtual Private Networks (VPN), Ethernet-related products and broadband, collectively referred to as strategic business services, as well as traditional data and voice products. The company utilizes its wireless and wired network and is marketed to provide a communications solution to its business customers. Services in this segment are marketed to provide a complete communications solution to customers. The company divides Business Solutions revenue into various categories, such as wireless service, fixed strategic services, legacy voice and data services, other services and wireless equipment. Wireless Service: The company offers a range of nationwide wireless voice and data communications services in various pricing plans to approximately 73.7 million Business Solutions wireless subscribers. The company’s offerings are tailored to meet the communications needs of targeted customer categories, including youth, family, professionals, small businesses, government and business. It classifies its subscribers as either postpaid, connected device or reseller. The company offers Mobile Share plans, which allow sharing of voice, text and data across multiple devices, AT&T Next (AT&T Next), a program allowing subscribers to more frequently upgrade handsets using an installment payment plan and in 2015 began offering Rollover Data on Mobile Share plans, which allows unused shareable plan data to be rolled over and used within the next month. Such offerings are intended to encourage existing subscribers to upgrade their services and/or add connected devices, attract subscribers from other providers, and minimize subscriber churn. The company upgrades its network and coordinates with equipment manufacturers and applications developers to further capitalize on the continued growth in the demand for wireless data services. During 2015, the company offered postpaid wireless service under two alternatives, for subscribers purchasing a device on installments under the AT&T Next program or for those that bring their own device, no annual service contract is signed but the device must be paid in full if the customer chooses to drop their service from AT&T; and for subscribers who purchase their handset under the traditional device subsidy model, service contracts are for two year periods with an increasing portion of these subscribers receiving unlimited voice and texting services in conjunction with data services purchased through its Mobile Share plans. In 2015, the company announced an end to offering subsidized handsets for most of its customers. The company’s wireless services include data and voice services, including long-distance service and roaming services. Roaming services enable its subscribers to utilize other carriers' networks when they are roaming outside its network footprint.
at&t inc (SOBA:Frankfurt)
208 South Akard Street
Dallas, TX 75202
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