Sirius XM Holdings Inc., through its subsidiaries, provides satellite radio services in the United States. Sirius XM Radio Inc. The company transmits music, sports, entertainment, comedy, talk, news, traffic, and weather channels, as well as infotainment services, in the United States on a subscription fee basis through its two proprietary satellite radio systems. Subscribers can also receive music and other channels, plus features, such as SiriusXM On Demand and MySXM, over its Internet radio service, including through applications for mobile devices. As of December 31, 2015, the company had approximately 29.6 million subscribers. The company’s subscribers include subscribers under its regular and discounted pricing plans; subscribers that have prepaid, including payments made or due from automakers for subscriptions included in the sale or lease price of a vehicle; subscribers to its Internet services who do not also have satellite radio subscriptions; and certain subscribers to its weather, traffic, and data services who do not also have satellite radio subscriptions. The company offers discounts for prepaid and longer term subscription plans, as well as discounts for multiple subscriptions. It derives revenue from the sale of advertising on select non-music channels, activation and other fees, the direct sale of satellite radios and accessories, and other ancillary services. The company’s satellite radios are primarily distributed through automakers; retail stores nationwide; and through its Website. Satellite radio services are also offered to customers of certain rental car companies. The company provides connected vehicle applications and services. Programming The company offers dynamic programming lineup of commercial-free music plus sports, entertainment, comedy, talk, news, traffic, and weather, including a selection of music genres, ranging from rock, pop, and hip-hop to country, dance, jazz, Latin, and classical; live play-by-play sports from leagues and colleges; a multitude of talk and entertainment channels for various audiences; a range of national, international, and financial news; limited run channels; and local traffic and weather reports for 21 metropolitan markets throughout the United States. Internet Radio Service The company streams select music and non-music channels over the Internet. Its Internet radio service also includes certain channels and features that are not available on its satellite radio service. Access to its Internet radio service is offered to subscribers for a fee. The company also offers applications to allow consumers to access its Internet radio service on smartphones and tablet computers. SiriusXM Internet Radio offers listeners enhanced programming discovery and the ability to connect with content currently playing across its commercial-free music, sports, comedy, news, talk, and entertainment channels or available through SiriusXM On Demand. The company offers two Internet-based products, SiriusXM On Demand and MySXM. SiriusXM On Demand offers its Internet radio subscribers listening on its online media player and on smartphones the ability to choose their favorite episodes from a catalog of content whenever they want. MySXM permits subscribers to personalize its existing commercial-free music and comedy channels to create a tailored listening experience. Channel-specific sliders allow users to create approximately 100 variations of each of 50 channels by adjusting characteristics like library depth, familiarity, music style, tempo, region, and multiple other channel-specific attributes. SXM17 The company is developing a product, ‘SXM17’, which combines its satellite and Internet services into a single, cohesive in-vehicle entertainment experience and allows it to take advantage of the automaker’s deployment of advanced in-dash infotainment systems. The wireless Internet connection included in SXM17 would enable enhanced search and recommendations functions, making discovery of its content in the vehicle easier than ever. SXM17 would allow consumers to manage various aspects of their subscriptions directly through their vehicles’ equip
sirius xm holdings inc
(SIRI:Consolidated Issue Listed on NASDAQ Global Select )
1221 Avenue of the Americas
New York, NY 10020
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