Ryanair Holdings plc, together with its subsidiaries, provides scheduled-passenger airline services in Ireland, the United Kingdom, continental Europe, and Morocco. Route System and Scheduling As of July 25, 2014, the company offered approximately 1,600 scheduled short-haul flights per day serving approximately 186 airports throughout Europe, and flying approximately 1,600 routes. During the 2014 fiscal year, the company opened 121 new routes across its network. Aircraft As of June 30, 2014, the company had a principal fleet of 297 Boeing 737-800 aircraft and 5 additional leased aircraft acquired on short term leases for the summer of 2014 to provide extra capacity. The principal fleet was composed of 297 Boeing 737-800 ‘next generation’ aircraft, each having 189 seats. Ancillary Services The company provides various ancillary services and engages in other activities connected with its core air passenger service, including non-flight scheduled services, Internet-related services, and the in-flight sale of beverages, food, and merchandise. The company primarily markets accommodation services and travel insurance through its Website. For hotel and accommodation services, the company has a contract with Hotelscombined PTY Ltd. (Hotelscombined), which operates a price comparison Website, pursuant to which Hotelscombined handles all aspects of such services marketed through the company’s Website. The company also has a contract with Bookings.com to market hotels during the booking process on its Website. In addition, the company has a contract with Hertz, pursuant to which Hertz handles all car rental services marketed through the company’s Website or telephone reservation system. The company also sells bus and some rail tickets onboard its aircraft and through its Website. In addition, it markets car parking, attractions and activities on its Website. Airport Operations Airport Handling Services: The company provides its own aircraft and passenger handling and ticketing services at Dublin Airport. Third parties provide these services to the company at most other airports it serves. Servisair plc provides the company’s ticketing, passenger and aircraft handling, and ground handling services at many of these airports in Ireland and the U.K. (excluding London (Stansted) Airport where these services are provided primarily by Swissport Ltd.), while similar services in continental Europe are provided by the local airport authorities, either directly or through sub-contractors. Trademarks The company’s logo and the slogans ‘Ryanair.com The Low Fares Website’ and ‘Ryanair The Low Fares Airline’ have been registered as Community Trade Marks (CTMs). The company has also registered the CTM for the word ‘Ryanairhotels.com.’ Strategy The company’s objective is to firmly establish itself as Europe’s biggest scheduled passenger airline, through continued improvements and expanded offerings of its low-fares service. The company seeks to offer low fares that generate increased passenger traffic while maintaining a continuous focus on cost-containment and operating efficiencies. The main elements of the company’s long-term strategy are: low fares, frequent point-to-point flights on short-haul routes, low operating costs, commitment to safety and quality maintenance, and enhancement of operating results through ancillary services. Seasonality The company’s results of operations have varied significantly from quarter to quarter. The company typically records higher revenues and income in the first half of each fiscal year ended March 31 than the second half of such year. Regulations The company is subject to Irish and EU regulation, which is implemented primarily by the Department of Transport, Tourism and Sport (DTTAS), the Irish Aviation Authority (IAA), the European Commission, and the European Aviation Safety Agency (EASA). Significant Events Ryanair has opened its third Scottish base in Glasgow with the introduction of one based aircraft, seven new routes for winter and nine new routes for summer 2015. In November 2014, Ryanair has finalized an order with Boeing Co. for 100 737 MAX 200s. History Ryanair Holdings plc was founded in 1985.
ryanair holdings plc-sp adr
(RYAAY:Consolidated Issue Listed on NASDAQ Global Select )
Airside Business Park
Phone: 353 1 812 1212
Fax: 353 1 812 1213www.ryanair.com
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