U.S. Auto Parts Network, Inc. provides automotive aftermarket parts and repair information online. The company principally sells its products, identified as stock keeping units (SKUs), to individual consumers through its network of Websites and online marketplaces. Its Websites provide customers with a selection of approximately 1.0 million SKUs with product descriptions, attributes and photographs. The company’s proprietary product database maps its SKUs to product applications based on vehicle makes, models and years. Segments The company operates under two operating segments, including Core Auto Parts Business (Base USAP) and an Online Automotive Repair Information. Products The company offers a selection of aftermarket auto parts. It classifies its products into three subcategories by function, including collision parts serving the body repair segment, engine parts to serve the replacement/wear parts market and performance parts and accessories. Collision Parts The collision parts category is primarily comprised of parts for the exterior of an automobile. Its parts in this category are typically replacement parts for original body parts that have been damaged as a result of a collision or through general wear and tear. The majority of these products are sold through the company's Websites. In addition, it sells a line of mirror products, including its own private-label brand called Kool-Vue, which are marketed and sold as aftermarket replacement parts and as upgrades to existing parts. Engine Parts The engine parts category is comprised of engine and chassis components, as well as other mechanical and electrical parts. These parts serve as replacement parts for existing engine parts and are generally used by professionals and do-it-yourselfers for engine and mechanical maintenance and repair. Performance Parts and Accessories The company offers performance versions of various parts sold in each of the above categories. Performance parts and accessories generally consist of parts that improve the performance of the automobile, upgrade existing functionality of a specific part or improve the physical appearance or comfort of the automobile. Sales Channels The company’s sales channels include the online channel and the offline channel. Online Sales Channel The company’s online sales channel consists of its e-commerce Websites, online marketplaces and online advertising. Its e-commerce channel includes a network of e-commerce Websites, supported by its call-center sales agents. The company also sells its products through online marketplaces, including third-party auction sites and shopping portals. The majority of its online sales are to individual consumers. The company sells online advertising and sponsorship positions on its e-commerce Websites to highlight vendor brands and offer complementary products and services. Advertising is targeted to specific sections of the Websites and could also be targeted to specific users based on the vehicles they drive. Offline Sales Channel The company sells and delivers to collision repair shops from its Chesapeake, Virginia warehouse facility. It also markets its Kool-Vue products nationwide to auto parts wholesale distributors and serve consumers by operating a retail outlet store in LaSalle, Illinois. International Operations The company’s offshore operations are responsible for a majority of its Website development, catalog management, and back office support. Its offshore operations also house its main call center. In addition to its operations in the Philippines, the company has a Canadian subsidiary, which has no operations or employees. It primarily sources its private label product from suppliers in the Asia-Pacific region. Seasonality The company has historically experienced higher sales of body parts in winter months when inclement weather and hazardous road conditions typically result in more automobile collisions. Engine parts and performance parts and accessories have historically experienced higher sales in the summer months when consumers have more time to undertake elective projects to maintain and improve the performance of their automobiles and the warmer weather during that time is conducive for such projects. Competition The company’s competitors include national auto parts retailers, such as Advance Auto Parts, AutoZone, Napa Auto Parts, CarQuest, O’Reilly Automotive and Pep Boys; online marketplaces, such as Amazon.com and sellers on eBay; and wholesale aftermarket auto parts distributors, such as LKQ Corporation. History U.S. Auto Parts Network, Inc. was founded in 1995. The company was incorporated in Delaware in 1995.
us auto parts network inc
16941 Keegan Avenue
Carson, CA 90746
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