O'Reilly Automotive, Inc., together with its subsidiaries, operates as a specialty retailer of automotive aftermarket parts, tools, supplies, equipment, and accessories in the United States. The company sells its products to both do-it-yourself (DIY) and professional service provider customers. As of December 31, 2014, the company operated 4,366 stores in 43 states. Its stores carry an extensive product line, including new and remanufactured automotive hard parts, such as alternators, starters, fuel pumps, water pumps, brake system components, batteries, belts, hoses, temperature control, chassis parts and engine parts; maintenance items, such as oil, antifreeze, fluids, filters, wiper blades, lighting, engine additives and appearance products; and accessories, such as floor mats, seat covers and truck accessories. The company’s stores offer many enhanced services and programs to its customers, such as used oil, oil filter and battery recycling; battery, wiper and bulb replacement; battery diagnostic testing; electrical and module testing; check engine light code extraction; loaner tool program; drum and rotor resurfacing; custom hydraulic hoses; professional paint shop mixing and related materials; and machine shops. Products The company’s stores offer DIY and professional service provider customers a selection of brand name, house brands, and private label products for domestic and imported automobiles, vans, and trucks. Its merchandise consists of nationally recognized, well-advertised, premium name brand products, such as AC Delco, Armor All, Bosch, BWD, Cardone, Castrol, Gates Rubber, Monroe, Moog, Pennzoil, Prestone, Quaker State, STP, Turtle Wax, Valvoline, Wagner, and Wix. In addition to name brand products, its stores carry various house brands and private label products under its BestTest, BrakeBest, Import Direct, Master Pro, Micro-Gard, Murray, Omnispark, O’Reilly Auto Parts, Precision, Power Torque, Super Start, and Ultima brands. Strategy The company’s strategy includes opening new stores; improving sales in existing stores; selectively pursuing strategic acquisitions; continually improving store design and location; and continually improving the growth and functionality of its e-commerce Website. Service Marks and Trademarks The company has registered, acquired, and/or been assigned various service marks and trademarks, such as BESTEST, BETTER PARTS. BETTER PRICES., BETTER PARTS, BETTER PRICES....EVERYDAY!, BRAKEBEST, CERTIFIED AUTO REPAIR, CUSTOMIZE YOUR RIDE, FIRST CALL, FROM OUR STORE TO YOUR DOOR, HI-LO, IMPORT DIRECT, IPOLITE, MASTER PRO, MASTER PRO REFINISHING, MICRO-GARD, MICROGARD, MURRAY, O, OMNISPARK, O'REILLY, O'REILLY AUTO COLOR PROFESSIONAL PAINT PEOPLE, O'REILLY AUTO PARTS, O'REILLY AUTO PARTS PROFESSIONAL PARTS PEOPLE, O'REILLY AUTOMOTIVE, O'REILLY O'REWARDS, O'REILLY RACING, O'REWARDS, PARTNERSHIP NETWORK, PARTS CITY, PARTS CITY AUTO COLOR PROFESSIONAL PAINT PEOPLE, PARTS CITY AUTO PARTS, PARTS CITY TOOL BOX, PARTS PAYOFF, POWER TORQUE, PRECISION, PRECISION HUB ASSEMBLIES, QUIETECH, REAL WORLD TRAINING, SERIOUS ABOUT YOUR CAR…SO ARE WE!
o'reilly automotive inc (ORLY:NASDAQ GS)
233 South Patterson Avenue
Springfield, MO 65802
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