O'Reilly Automotive, Inc. and its subsidiaries operate as a specialty retailer of automotive aftermarket parts, tools, supplies, equipment and accessories in the United States. The company sells its products to both do-it-yourself (DIY) and professional service provider customers. As of December 31, 2015, the company operated 4,571 stores in 44 states. The company’s stores carry a product line, including new and remanufactured automotive hard parts, such as alternators, starters, fuel pumps, water pumps, brake system components, batteries, belts, hoses, temperature control, chassis parts, driveline parts and engine parts; maintenance items, such as oil, antifreeze, fluids, filters, wiper blades, lighting, engine additives and appearance products; and accessories, such as floor mats, seat covers and truck accessories. The company’s stores offer various improved services and programs to its customers, such as used oil, oil filter and battery recycling; battery, wiper and bulb replacement; battery diagnostic testing; electrical and module testing; check engine light code extraction; loaner tool program; drum and rotor resurfacing; custom hydraulic hoses; professional paint shop mixing and related materials; and machine shops. Products The company’s stores offer DIY and professional service provider customers a selection of products for domestic and imported automobiles, vans and trucks. The company’s merchandise generally consists of nationally recognized, well-advertised, premium name brand products, such as AC Delco, Armor All, Bosch, BWD, Cardone, Castrol, Gates Rubber, Monroe, Moog, Pennzoil, Prestone, Quaker State, STP, Turtle Wax, Valvoline, Wagner, and Wix, as well as a selection of proprietary private label products, which span the entire spectrum, under its BestTest, BrakeBest, Import Direct, Master Pro, Micro-Gard, Murray, Omnispark, O'Reilly Auto Parts, Precision, Power Torque, Super Start, and Ultima brands. Growth Strategy The company’s strategy is to aggressively open new stores; improve sales in existing stores; selectively pursue strategic acquisitions; continually improve store design and location; and continually improve the growth and functionality of its e-commerce Website. Service Marks and Trademarks The company has registered, acquired and/or been assigned various service marks and trademarks, such as BESTEST; BETTER PARTS. BETTER PRICES.; BETTER PARTS, BETTER PRICES....EVERYDAY!; BRAKEBEST; CERTIFIED AUTO REPAIR; CUSTOMIZE YOUR RIDE; CSK PROSHOP; FIRST CALL; FROM OUR STORE TO YOUR DOOR; HI-LO; IMPORT DIRECT; IPOLITE; KRAGEN AUTO PARTS; MASTER PRO; MASTER PRO REFINISHING; MICRO-GARD; MICROGARD; MURRAY; MURRAY'S AUTO PARTS; O; OMNISPARK; O'REILLY; O'REILLY AUTO COLOR PROFESSIONAL PAINT PEOPLE; O'REILLY AUTO PARTS; O'REILLY AUTO PARTS PROFESSIONAL PARTS PEOPLE; O'REILLY AUTOMOTIVE; O'REILLY O'REWARDS; O'REILLY RACING; O'REWARDS; PARTNERSHIP NETWORK; PARTS CITY; PARTS CITY AUTO COLOR PROFESSIONAL PAINT PEOPLE; PARTS CITY AUTO PARTS; PARTS CITY TOOL BOX; PARTS PAYOFF; POWER TORQUE; PRECISION; PRECISION HUB ASSEMBLIES; PRIORITY PARTS; PROXONE; QUIETECH; REAL WORLD TRAINING; SCHUCK'S; SERIOUS ABOUT YOUR CAR…SO ARE WE!
o'reilly automotive inc
(ORLY:Consolidated Issue Listed on NASDAQ Global Select )
233 South Patterson Avenue
Springfield, MO 65802
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