Nexstar Broadcasting Group, Inc. operates as a television broadcasting and digital media company that focuses on the acquisition, development and operation of television stations and interactive community Websites in medium-sized markets in the United States. As of December 31, 2015, the company owned, operated, programmed or provided sales and other services to 99 full power television stations, including those owned by variable interest entities with which it has local service agreements, in 61 markets in the states of Alabama, Arizona, Arkansas, California, Colorado, Florida, Illinois, Indiana, Iowa, Louisiana, Maryland, Michigan, Missouri, Montana, Nevada, New York, Pennsylvania, Tennessee, Texas, Utah, Vermont, Virginia, West Virginia and Wisconsin. The company’s stations are affiliates of ABC, NBC, FOX, CBS, The CW, MyNetworkTV and other broadcast television networks. The company reaches approximately 20.4 million viewers or 18.0% of all U.S. television households. The stations the company owns and operates or provides services to provide free over-the-air programming to its markets’ television viewing audiences. This programming includes programs produced by networks with which the stations are affiliated; programs that the stations produce; and first-run and rerun syndicated programs that the stations acquire. The company’s primary sources of revenue include the sale of commercial air time on its stations to local and national advertisers, revenues earned from its retransmission consent agreements with cable, satellite and other multichannel video programming distributors in its markets, and the sale of advertising on its Websites in each of its broadcast markets where it delivers community focused content. The company’s digital media businesses provide digital publishing and content management platforms, a digital video advertising platform and other digital media solutions to media publishers and advertisers. It focuses on new technologies and growing its portfolio of digital products and services complementary to its vision of providing local news, entertainment and sports content through broadcast and digital platforms. Acquisitions In 2015, the company acquired the outstanding equity of privately-held Communications Corporation of America (CCA) as well as CCA’s rights and obligations with respect to certain operating agreements between CCA and White Knight Broadcasting (White Knight). In 2015, the company acquired the assets of KASW, the CW affiliate in the Phoenix, Arizona market. In 2015, the company acquired Yashi, Inc., a local digital video advertising and targeted programmatic technology platform. This acquisition broadens the company’s digital media portfolio with technologies and offerings that are complementary to its digital and multi-screen strategies. In 2015, the company acquired the outstanding equity of the owner of KLAS, LLC, the CBS affiliate serving the Las Vegas, Nevada market. In 2015, the company acquired the outstanding equity of Kixer, Inc. In February 2016, the company acquired the assets of four full power television stations in the Minot-Bismarck-Dickinson, North Dakota market. Strategy The key elements of the company‘s strategy are to develop leading local franchises; invest in digital media; emphasize local sales; and operate duopoly markets. History Nexstar Broadcasting Group, Inc. was founded in 1996.
nexstar broadcasting group-a
545 East John Carpenter Freeway
Irving, TX 75062
The information and data displayed in this profile are created and managed by S&P Global Market Intelligence, a division of S&P Global. Bloomberg.com does not create or control the content.
|No competitor information is available for NXST.|
|View Industry Companies|
Sponsored Financial Commentaries
Only a company representative may request an update for the company profile. Documentation will be required.
To contact NEXSTAR BROADCASTING GROUP-A, please visit www.nexstar.tv. Company data is provided by S&P Global Market Intelligence. Please use this form to report any data issues.