NVIDIA Corporation operates as a visual computing company. The company integrates its GPUs into tiny mobile chips called system-on-a-chip processors, which power tablets, and automotive infotainment and safety systems. Its Tegra brand integrates an entire computer onto a single chip, incorporating GPUs and multi-core CPUs with audio, video and input/output capabilities. Segments The company’s two segments are based on the GPU and the Tegra processor. GPU This segment includes GeForce for PC gaming; Quadro for design professionals working in computer-aided design, video editing, special effects and other creative applications; Tesla for deep learning and accelerated computing, leveraging the parallel computing capabilities of GPUs for general purpose computing; and GRID to provide the power of NVIDIA graphics through the cloud and datacenters. Tegra Processor This segment is primarily designed to enable the company’s branded platforms - DRIVE and SHIELD. Tegra is also sold to original equipment manufacturers (OEMs) for devices where graphics and overall performance is of great importance. SHIELD composed of a family of devices designed to harness the power of mobile-cloud to revolutionize gaming. Markets The company’s business model has three elements, including creating NVIDIA-branded products and services, offering its processors to OEMs, and licensing its intellectual property. NVIDIA-branded products and services are visual computing platforms that address four large markets, including gaming, enterprise, high performance computing (HPC) & cloud, and automotive. Gaming The company’s products for the gaming market include GeForce GTX GPUs for PC gaming, the SHIELD family of tablet and portable devices for mobile gaming, and GRID for cloud-based streaming on gaming devices. Enterprise The company serves the Enterprise market by working closely with independent software vendors to optimize their offerings for NVIDIA GPUs. The company’s visual computing solutions enhance productivity for critical parts of the workflow of such major industries as automotive, media and entertainment, oil and gas, and medical imaging - where its GPUs improve productivity and introduce new capabilities. HPC & Cloud The NVIDIA Tesla accelerated computing platform applies the parallel-processing capability of GPUs and enabling software to general-purpose computing problems, greatly increasing performance and power efficiency over CPU-only solutions. Automotive The company has the potential to own the entire stack of technology that makes this possible, including computing vision, deep learning and natural-language processing. Strategy The key elements of the company’s strategy include extending its technology leadership in visual computing; extending its visual computing leadership into mobile and cloud-computing platforms; revolutionizing computing with the GPU’s parallel processing capability; protecting its intellectual property, and using it to enter into license and development contracts; and enabling visual computing platforms in key focus areas. Sales and Marketing The company’s sales and marketing teams work closely with each industry's respective OEMs, original design manufacturers, system builders, motherboard manufacturers, add-in board manufacturers, retailers/distributors and industry trendsetters, collectively referred to as its Channel. Seasonality The company’s GPU and Tegra processor products serve many markets from consumer PC gaming to enterprise workstations to government and service provider cloud datacenters; however, a majority of its revenue is consumer focused. Its consumer products have typically seen stronger revenue in the second half of the company’s fiscal year (year ended January 25, 2015). Suppliers The company utilizes suppliers, such as Taiwan Semiconductor Manufacturing Company Limited and Samsung Electronics Co. Ltd, to produce its semiconductor wafers. The company then utilizes independent subcontractors, such as Advanced Semiconductor Engineering, Inc.; BYD Auto Co. Ltd.; Hon Hai Precision Industry Co., Ltd.; JSI Logistics Ltd.; King Yuan Electronics Co., Ltd.; and Siliconware Precision Industries Company Ltd. to perform assembly, testing and packaging of most of its products. The company purchases substrates from IbidenCo., Ltd.; Nanya Technology Corporation; and Unimicron Technology Corporation. Research and Development During the year ended January 25, 2015, the company incurred research and development expense of $1.36 billion. Competition The company’s competitors include Advanced Micro Devices; Intel Corporation; Apple, Inc.; Freescale Semiconductor, Inc.; Fuzhou Rockchip Electronics Co., Ltd.; Marvell Technology Group Ltd.; Mediatek; Mobileye N.V.; Qualcomm Incorporated; Samsung Electronics Co. Ltd; ST Microelectronics; Texas Instruments Incorporated; ARM Holdings plc; and Imagination Technologies Group plc. Patents and Proprietary Rights The company’s issued patents have expiration dates from April 2015 to December 2034. It has various patents issued, allowed and pending in the United States and in foreign jurisdictions. History NVIDIA Corporation was founded in 1993. The company was incorporated in California in 1993 and reincorporated in Delaware in 1998.
nvidia corp (NVD:Frankfurt)
2701 San Tomas Expressway
Santa Clara, CA 95050
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