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Last $22.02 USD
Change Today -2.54 / -10.34%
Volume 2.0M
As of 8:04 PM 02/5/16 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

21575 Ridgetop Circle

Sterling, VA 20166

United States

Phone: 571-434-5400


NeuStar, Inc. provides real-time information services and analytics, using hard-to-replicate datasets and proprietary analytics to help clients promote and protect their businesses. The company primarily serves marketing and security functions in the communications, financial services, media and advertising, retail and eCommerce, Internet, and technology industries. The company operates the user authentication and rights management system, which supports the digital content locker that consumers use to access their entertainment content. The company provides the critical infrastructure that enables the dynamic routing of calls and text messages for communications service providers in the United States. Services Marketing Services The company’s marketing services empower clients to make informed and high impact decisions in real time to promote their businesses, increase customer retention, mitigate risk and fraud from non-performing customers, achieve greater campaign success and increase their return on investment. In particular, these services enable clients to plan and execute marketing strategies and to measure the effectiveness of advertising campaigns across multiple channels with advanced marketing analytics, custom segmentation and media optimization. The company’s Marketing Services provide the following: Customer Intelligence: The company provides scientific, cloud-based solutions that enable marketers to identify, verify and segment existing and potential customers in real-time for both marketing initiatives and fraud and risk mitigation. Using a privacy-by-design foundation, these solutions provide clients with a view of the customers and prospects most likely to purchase their products and services based on attributes, such as demographics, geography, and buying propensities. The company’s services enable clients to plan data-driven marketing strategies, develop high-impact advertising and lead generation campaigns and execute informed media planning for consistent execution across multiple channels. The company’s lead scoring service assigns a real-time predictive score to inbound telephone and Web leads and predicts which prospects are most likely to convert into customers and/or become high-value customers, or which customers are likely to respond to additional offers. Activation: The company’s activation services enable marketers to maximize the impact of online display ad targeting for specific prospect audiences and customers. The company’s predictive segmentation and geo-targeting capabilities enable clients to reach online customers with relevant messages, by deploying criteria based on buying propensity, geography or a combination of each, in a privacy-compliant manner. Media Intelligence: The company provides a single, neutral media intelligence platform, using a unified dashboard, for measurement and optimization of multi-channel, multi-device advertising campaigns and conversion-attribution analytics. The company also provides campaign conversion analytics that enable clients to measure advertising effectiveness, by assessing the offline consumer behavior of persons exposed to online advertising campaigns, consistent with privacy-by-design principles. Security Services The company directs and manages the flow of Internet traffic, resolves Internet queries, and provides security protection against cyber attacks. The company also manages authoritative domain-name registries. The company’s Security Services provide the following: Domain Name Systems (DNS) Services: The company’s DNS solutions protect its client's Internet ecosystem and defend most standard transmission control protocol based applications, including, among others, Websites, email servers, application programming interfaces, and databases. The company’s managed and recursive DNS services deliver responses to online queries with the scalability that enterprises demand. In addition, the company provides load-testing analysis to help an enterprise prepare for peak loads to new and existing systems. Domain Name Registries: The company operates the authoritative registries of Internet domain names for


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