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Last €48.46 EUR
Change Today -0.70 / -1.43%
Volume 7.5K
NKE On Other Exchanges
New York
Sao Paulo
As of 6:52 AM 02/9/16 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

One Bowerman Drive

Beaverton, OR 97005

United States

Phone: 503-671-6453


NIKE, Inc. engages in the design, development, marketing, and selling of athletic footwear, apparel, equipment, accessories, and services worldwide. The company sells its products to retail accounts, through company-owned retail stores and Websites (which its ‘Direct to Consumer’ (DTC) operations), and through a mix of independent distributors and licensees throughout the world. Products The company focuses its NIKE Brand product offerings in eight key categories, such as running, basketball, football (soccer), men’s training, women’s training, action sports, sportswear (its sports-inspired lifestyle products), and golf. Basketball includes the company’s Jordan Brand product offerings and men's training includes its baseball and American football product offerings. The company also markets products designed for kids, as well as for other athletic and recreational uses, such as cricket, lacrosse, tennis, volleyball, wrestling, walking, and outdoor activities. The company’s athletic footwear products are designed primarily for specific athletic use. The company sells sports apparel, which features the same trademarks and is sold primarily through the same marketing and distribution channels as athletic footwear. The company’s sports apparel, similar to its athletic footwear products, is designed primarily for athletic use and exemplifies its commitment to construction. The company markets footwear, apparel and accessories in ‘collections’ of similar use or by category. The company also markets apparel with licensed college and professional team and league logos. The company sells a line of performance equipment and accessories under the NIKE Brand name, including bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, golf clubs, and other equipment designed for sports activities. The company also sells small amounts of various plastic products to other manufacturers through its wholly owned subsidiary, NIKE IHM, Inc. The company’s Jordan Brand designs, distributes and licenses athletic and casual footwear, apparel and accessories primarily focused on Basketball using the Jumpman trademark. Sales and operating results for the Jordan Brand are included within the NIKE Brand Basketball category and within the respective NIKE Brand geographic operating segments. One of the company’s wholly owned subsidiary brands, Hurley, headquartered in Costa Mesa, California (Hurley), designs and distributes a line of action sports and youth lifestyle apparel and accessories under the Hurley trademark. Sales and operating results for Hurley are included within the NIKE Brand Action Sports category and within the NIKE Brand's North America geographic operating segment, respectively. Another of the company’s wholly owned subsidiary brands, Converse, headquartered in Boston, Massachusetts (Converse), designs, distributes, and licenses casual sneakers, apparel and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. In addition to the products that the company sells to its wholesale customers and directly to consumers through its DTC operations, the company also has license agreements that permit unaffiliated parties to manufacture and sell, using NIKE-owned trademarks, certain apparel, digital devices and applications and other equipment designed for sports activities. Sales and Marketing United States Market: The company sells its NIKE Brand, Jordan Brand, Hurley and Converse products to various retail accounts in the United States, including a mix of footwear stores, sporting goods stores, athletic specialty stores, department stores, skate, tennis and golf shops and other retail accounts. The company’s DTC operations sell NIKE Brand products, including Jordan Brand and Hurley, to consumers through its e-commerce Website, The company also sells Converse products to consumers through a Converse owned e-commerce Website, International Markets: The company sells its products to retail accounts, through its own DTC operations and through a mix of independent distributors, licen

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Industry Analysis


Industry Average

Valuation NKE Industry Range
Price/Earnings 27.8x
Price/Sales 3.1x
Price/Book 7.3x
Price/Cash Flow 26.9x
TEV/Sales 2.8x

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