MusclePharm Corporation develops, manufactures, markets and distributes branded nutritional supplements. The company offers a range of powders, capsules, tablets, and gels. The company’s portfolio of brands, including MusclePharm Hybrid and Core Series, Arnold Schwarzenegger Series, and FitMiss are marketed and sold in approximately 110 countries and available in approximately 35,000 retail outlets globally. Products The company markets its branded products in multiple performance and active-lifestyle channels that reach athletes of all demographics. Its portfolio of brands target every type of fitness enthusiast, from football, combat sports, weight training, bodybuilding, runners, basketball and soccer, to cross fit, golf, tennis, volleyball, outdoor activities, and athletic and recreational enthusiasts. MusclePharm Hybrid and Core Series: Scientifically-advanced, performance-driven supplements that cover all bases for athletes and their workout needs. Arnold Schwarzenegger Series: Physique supplements tailored for the fitness and bodybuilding enthusiasts. They consist of physique-enhancing ingredients like protein gainers, muscle builders, multivitamins, and nitric oxide boosters. FitMiss: Designed and formulated specifically for the active woman’s lifestyle utilizing clinically proven ingredients that covers the range of busy women's needs, including weight loss, multi-vitamins, protein shakes, detox, skin care, and pre-workout energy mixes. The company’s wholly – owned subsidiary, BioZone Labs, develops, manufactures and distributes over-the-counter drugs and preparations, cosmetics and nutritional supplements. The company’s wholly – owned subsidiary, Canada MusclePharm Enterprises Corp. (MusclePharm Canada), markets and distributes MusclePharm products to Canadian markets. The company’s two new wholly – owned subsidiaries, MusclePharm Ireland Holdings and MusclePharm Limited, LLC market and distribute MusclePharm products to European Union. The company’s new wholly – owned subsidiaries, MusclePharm Australia PTY, LLC markets and distributes MusclePharm products to Australia, New Zealand and surrounding area. New Product Introductions MP Energy Sport – An energy sports beverage containing 39 grams of sugar and total carbs, 120 mg of caffeine, and the use of the patented and clinically-tested performance ingredient CarnoSyn Beta-Alanine. The company launched this product in the first of quarter 2015 with two initial flavors: Original and Electric Lime. MP Energy Sport Zero – An energy sports beverage containing 0 grams of sugar and total carbs, 120 mg of caffeine, and the use of the patented and clinically-tested performance ingredient CarnoSyn Beta-Alanine. The company launched this product in the first of quarter 2015 with three initial flavors: Citrus Edge, Power Punch, and Onyx Cherry. Arnold Muscle Bar – These bars are complete, quality nutrition protein bars containing 30 grams of protein, 370 calories, and zero trans-fat, available in three flavors: Chocolate Peanut Butter, Frosted Cinnamon Bun, and Chocolate Brownie. Combat Crunch Protein Bar – These protein bars are high in protein, and fiber, containing 12 grams of fiber with low active carbs and tons of fiber. This is available in five flavors: Cookie Dough, Chocolate Peanut Butter Cup, Cinnamon Twist, White Chocolate Raspberry, and Chocolate Brownie. Coco Protein – The first sports drink that gives both protein and coconut water in one convenient drink, which is both gluten and lactose free available in two flavors: Chocolate and Pina Colada. Combat 100% Isolate – Scientifically-engineered to deliver 24 grams of 100% whey isolate protein per 27 gram serving. Contains no fat, carbohydrates, sugar or lactose and available in three flavors: Banana Split, Chocolate Swirl, and Vanilla Ice Cream. Combat 100% Casein – Micellar Casein protein digests slowly, infusing amino acids over the course of various hours and delivers 28 grams of micellar casein. Available in three flavors: Chocolate Milk, Vanilla, and Cookies N Cream. Sales and Marketing The company’s sales force consists of sales professionals who are assigned to major accounts, classes of trade and/or geographic territories. The MusclePharm brands are marketed across all major retail distribution channels, including specialty, international, and Food, Drug, and Mass, which includes club stores. The company markets its products using a mix of trade and consumer promotions, including strategic partnerships, athlete endorsements, product sampling, promotional events, consumer education efforts and television, print, digital and social media. Intellectual Property The company owns 155 patents and patent application and own trademarks registered with the United States Patent and Trademark Office for its MusclePharm brands and certain of its products and slogans. The MusclePharm mark is pending registration in 14 countries. Government Regulation The formulation, manufacturing, packaging, labeling, advertising, distribution and sale of each of the company’s major product groups are subject to regulation by one or more governmental agencies. The most active of these is the Food and Drug Administration, which regulates its products under the Federal Food, Drug and Cosmetic Act and regulations promulgated thereunder. The company’s business practices and products are also regulated by the Federal Trade Commission, the Consumer Product Safety Commission, the United States Department of Agriculture and the Environmental Protection Agency. History MusclePharm Corporation was founded in 2008.
muscle pharm corp (MSLP:OTC US)
4721 Ironton Street
Denver, CO 80239
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