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Last $0.11 USD
Change Today 0.00 / 0.00%
Volume 0.0
MENB On Other Exchanges
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OTC US
As of 8:10 PM 07/27/15 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

1601 Airport Road

Ukiah, CA 95482

United States

Phone: 707-463-2627

Fax:

ivered to retail outlets by independent distributors whose principal business is the distribution of beer, and in some cases other alcoholic beverages, and who also distribute one or more national beer brands. Together with its distributors, the company markets its products to retail outlets and relies on its distributors to provide regular deliveries, to maintain retail shelf space, and to oversee timely rotation of inventory. The company also offers various ales and lagers directly to consumers at a tasting room attached to the Saratoga Springs brewery in New York and at its ale house in Ukiah, California. In the Foreign Territory, the company’s products are distributed primarily through Indian restaurants by restaurant trade distributors. The majority of its restaurant sales are through its on-tap draft installations. KBEL exports Kingfisher Premium Lager, for the most part pursuant to the company’s distribution agreement with HUK, to various European markets outside of the United Kingdom, and its sales growth in those markets correlates with the establishment and proliferation of Indian restaurants in such locations. Distribution and retailing of products in Canada involves a range and varied degree of government control through provincial liquor boards. The company distributes its products through provincial liquor control boards or independent distributors, as required in each province. Suppliers The company’s major suppliers in North America are Great Western Malting Co., Yakima, Washington and Canada Malting Company, Montreal, Canada (malt); Hop Union LLC, Yakima, Washington and S.S. Steiner Inc., New York, New York (hops); Gamer Packaging Inc., Minneapolis, Minnesota (bottles and crowns); Alliance Packaging, Seattle, Washington and International Paper Co. Pittsburgh, Pennsylvania (cartons); Rose City Printing and Packaging, Vancouver, Washington and Keystone Paper and Box Company, Inc., South Windsor, Connecticut (carriers); and DWS Printing Associates, Bay Shore, New York (labels). The company’s major supplier for the Foreign Territory is HUK, which supplies on a contract basis all of its products that are sold in the Foreign Territory. Customers Sales to the company’s European customer, Shepherd Neame, Ltd., during 2013 represented approximately 11% of its Foreign Territory sales. Sales and Marketing The company markets its products through various promotional programs with its distributors and wholesalers. Seasonality The company’s product sales are seasonal, with the first and fourth quarters (year ending December 2013) historically being the slowest and the rest of the year having stronger sales. Trademarks The company has the United States federal trademark registrations on the principal register of the United States Patent and Trademark Office for various marks, such as MENDOCINO BREWING COMPANY word mark (Reg. No. 2,441,141), RED TAIL ALE word mark (Reg. No. 2,032,382), RED TAIL design mark (Reg. No. 2,011,817), BLUE HERON PALE ALE design mark (Reg. No. 2,011,816), EYE OF THE HAWK SELECT ALE word mark (Reg. No. 1,673,594), YULETIDE PORTER word mark (Reg. No. 1,666,891), PEREGRINE GOLDEN ALE word mark (Reg. No. 2,475,522), HOPLAND BREWERY word mark (Reg. No. 2,509,464), BLACK EYE ALE word mark (Reg. No. 2,667,078), BLACK HAWK STOUT word mark (Reg. No. 3,205,652), BLUE HERON word mark (Reg. No. 3,818,385), HONEY AMBER ROSE design mark (Reg. No. 3,276,229), TWIN SISTERS (Reg. No. 3,589,090), REVOLUTION X (Reg. No. 3,237,471); ROCK HARD TEN (Reg. No. 3,585,772), ORGANIC PIONEERS (Reg. No. 3,339,179), THE OFFICIAL BEER OF PLANET EARTH (Reg. No. 3,339,151), YOSEMITE (Reg. No. 4,064,887), and CATCH 22 (Reg. No. 3,814,885). The company has the United States federal trademark registrations on the supplemental register of the United States Patent and Trademark Office for various marks, such as BEER DIVA word mark (Reg. No. 3,350,568). It uses the BLUE HERON word mark (Reg. No. 3,818,385) under a concurrent use agreement with Bridgeport Brewing Company, which gives us the exclusive right to use the BLUE HERON word mark throughout the United States with the exception of Orego

 

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