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Last $0.97 USD
Change Today +0.408 / 72.08%
Volume 12.9M
LF On Other Exchanges
New York
As of 8:04 PM 02/5/16 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

6401 Hollis Street

Suite 100

Emeryville, CA 94608

United States

Phone: 510-420-5000


ster Learning Game Systems The company’s line of Leapster handheld learning game systems is for children ages four to nine. The latest version in this line is LeapsterGS, with motion-based play, a built-in camera and video recorder, kid-friendly controls, and a recharger pack option. LeapsterGS is compatible with cartridge and digital content designed for both LeapPads and LeapsterGS from its LeapFrog Learning Library. LeapReader Learning Systems The LeapReader learning systems line of products consists of the LeapReader reading and writing system, a stylus-based learn-to-read-and-write product, designed for children ages four to eight, and the LeapReader Junior reading system, a get-ready-to-read system for children ages one to four. The LeapReader reading and writing system replaced the company’s Tag reader line of products in the learn-to-read segment and represents its continual drive to bring innovation to this segment, with an internal rechargeable battery, enhanced writing feedback capabilities, and new writing and audio book content. The LeapReader reading and writing system combines essential literacy skills: reading, writing and listening, while the company’s LeapReader Junior get-ready-to-read systems introduces young children, to books and reading and to develop book-basics and early vocabulary and other preschool skills. LeapReader learning systems are compatible with select digital downloads from its LeapFrog Learning Library. Content The company’s LeapFrog Learning Library consists of approximately 1,300 downloadable digital content titles available for sale via its App Center that are exclusively compatible with one or more of its LeapPad, Leapster, LeapTV or LeapReader products. The company’s library includes various learning games, videos, music, flashcards, interactive storybooks and other learning content that cover educational cornerstones, such as math, reading, writing, geography and sciences, as well as other topics, such as life skills, creativity through art, music and imaginative play, among others. Within its content offering, the company curates and distributes content from approximately 50 content partners, including videos and music from premium children’s content providers, such as Disney, Nickelodeon, Mattel, Hasbro and Kidz Bop and interactive educational content from third parties, including Disney and Nickelodeon. The company also sells approximately 50 educational learning games in cartridge format, for use with either its LeapPad and Leapster systems, or with LeapTV. Its cartridges cover educational cornerstones, such as math, reading, writing, geography and sciences, as well as other topics, such as life skills, creativity through art, music and imaginative play, among others. The company has a LeapReader system library of approximately 150 physical books, audio books, maps, trivia and games for its LeapReader and LeapReader Junior products, designed to guide children through their learn-to-read journey, from their early exploration of board books with LeapReader Junior through LeapReader adventures that bring reading skills to life. The company’s content features proprietary LeapFrog characters, such as Scout and Violet, the LeapFrog Frogs, Mr. Pencil, Pet Pals and Stretchy Monkey, among others. The company also features licensed characters from Disney, Nickelodeon, Dreamworks, Mattel, Hasbro, and other licensing partners, including properties, such as Anna and Elsa (Frozen), the Disney Princesses, Baymax (Big Hero 6), the Ninja Turtles, Jake and the Neverland Pirates, Dora the Explorer, Thomas the Tank Engine, Transformers and My Little Pony, among others. Learning Toys The company’s learning toys are generally designed for children from birth to age four and combine education, innovation and the joy of play. The toys are intended to support the development of various skills for infants and young children, including phoneme, letter, number and color recognition, musical awareness and fine motor skills. Learning toys, because of their low price points and younger audience, create customer entry points to the LeapFrog brand that facilitate graduation to


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