liver large format printers (Designjet, Large Format Production and Scitex Industrial), specialty printing, digital press solutions (Indigo and Inkjet Webpress), supplies and services to print service providers and design and rendering customers. The solutions cover a range of printing applications, such as technical design, photos, sign and display, direct mail, marketing collateral, labels and packaging, and publishing. Software and Web Services: Software and Web Services delivers a suite of offerings, including document storage, entertainment services, Web-connected printing, and PC back-up and related services. Marketing Optimization: Marketing Optimization focuses on delivering solutions and software that help businesses engage audiences, reach new customer segments and markets and deliver compelling content across channels. The group provides solutions for augmented reality, contact center analytics, customer communications management and digital experience management. Sales, Marketing, and Distribution The company’s customers are organized by consumer and commercial groups, and purchases of products, solutions and services may be fulfilled directly by the company or indirectly through various partners, including retailers that sell its products to the public through their own physical or Internet stores; resellers that sell its products and services, frequently with their own value-added products or services, to targeted customer groups; distribution partners that supply its solutions to resellers; original equipment manufacturers that integrate its products and services with their own products and services, and sell the integrated solution; independent software vendors that provide their clients with specialized software products and often assist the company in selling its products and services to clients purchasing their products; systems integrators that provide expertise in designing and implementing custom IT solutions and often partner with it to extend their expertise or influence the sale of its products and services; and advisory firms that provide various levels of management and IT consulting, including some systems integration work, and typically partner with it on client solutions that require its products and services. Research and Development For the fiscal year ended October 31, 2015, the company’s expenditures for research and development were $3.5 billion. Patents As of October 31, 2015, the company’s worldwide patent portfolio included approximately 33,000 patents. Seasonality General economic conditions have an impact on the company’s business and financial results. The company experiences some seasonal trends in the sale of its products and services. European sales are often weaker in the summer months and consumer sales are often stronger in the fourth calendar quarter. Competition Personal Systems: The company’s primary competitors are Lenovo Group Limited; Dell Inc.; Acer Inc.; ASUSTeK Computer Inc.; Apple Inc.; Toshiba Corporation; and Samsung Electronics Co., Ltd. (Samsung). Printing: The company’s primary competitors include Canon U.S.A., Inc.; Lexmark International, Inc.; Xerox Corporation Ltd.; Seiko Epson Corporation; The Ricoh Company Ltd.; Samsung; and Brother Industries, Ltd. History The company was founded in 1939 by William R. Hewlett and David Packard. It was incorporated in 1947 under the laws of the state of California. The company was formerly known as Hewlett-Packard Company and changed its name to HP Inc. in October 2015.
hp inc (HPQ:New York)
1501 Page Mill Road
Palo Alto, CA 94304
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