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Last $90.05 USD
Change Today +0.19 / 0.21%
Volume 2.2M
GMCR On Other Exchanges
Symbol
Exchange
GMCR is not on other exchanges.
As of 8:10 PM 02/12/16 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

33 Coffee Lane

Waterbury, VT 05676

United States

Phone: 802-244-5621

Fax:

in fiscal 2015 for the Keurig hot brewing system included: the launch of Green Mountain Coffee Organic, a new line of premium coffees that are certified as both organic and Fair Trade Certified; a partnership with Community Coffee Company; an agreement to launch illy brand to K-Cup pods beginning in Fall 2015; the June 2015 launch of Laughing Man brand, a new selection of gourmet coffees offered in K-Cup pods following its 2014 acquisition of the Laughing Man brand; an expanded 10 year partnership with Caribou Coffee for the manufacturing, marketing, distribution, and sale of Caribou Coffee in Keurig pod formats; and a multi-year manufacturing and distribution agreement with Reily Foods Company for New England brand coffee, New Orleans Famous French Market Since 1890 brand coffee, and Luzianne brand iced tea pods. In 2015, in partnership with the Campbell Soup Company, the company launched K-Cup pods for Campbells Fresh-Brewed Soup. In addition, its Keurig Kold beverage system creates various cold still and carbonated beverages, using a Kold beverage pod. Kold beverage brands include partner brands with The Coca-Cola Company and Dr. Pepper Snapple Group, as well as its own brands. Brewers and Accessories The company offers various accessories for the Keurig brewing platforms, including pod storage racks, baskets, and brewer carrying cases. It also sells other coffee-related equipment and accessories. Other Products and Royalties The company sells coffee in other package types in addition to pods, such as bagged coffee and cans (for the grocery and mass channels) and fractional packages and ancillary products (for the office coffee and food service channels), and it also earns royalties from licensees under various licensing agreements. Customers For its AH business sold through retailers, department stores and mass merchants in the Domestic segment, the company relies primarily on one fulfillment entity, M.Block & Sons, Inc. (MBlock), to process the majority of orders. The company’s sales processed through MBlock represented 34% of the company's consolidated net sales for fiscal year 2015. To a lesser extent, the company also uses other third-parties in the U.S. and Canada for fulfillment services in the AH channel. Wal-Mart Stores, Inc. and its affiliates represented approximately 17% of the company’s consolidated net sales for fiscal 2015; and Costco Wholesale Corporation and affiliates represented approximately 12% of its consolidated net sales for fiscal 2015. Marketing and Distribution To support customer growth in the U.S. and Canada, the company utilizes separate selling organizations and different selling strategies for each of its multiple channels of distribution. In the AH channel, the company targets coffee drinkers who wish to enjoy the speed, convenience and quality of Keurig brewed beverages. The company promotes its AH brewing system, which includes pods manufactured by the Domestic and Canada segments primarily through mass merchants, specialty and department store retailers, select wholesale clubs and on its Website. The Domestic and Canada segments market and sell pods for use in Keurig beverage systems, as well as other package formats, such as bagged coffee, to supermarkets, grocery stores and certain wholesale clubs for use in AH applications. In the AFH channel, the company’s Domestic segment primarily targets the office coffee channel with an offering of brewing platforms. The Domestic segment promotes its AFH brewing system through a selective, but non-exclusive, network of AFH distributors in the U.S. ranging in size from local to national. Keurig hot system brewers and pods are also available at retail in office superstore locations and directly to small offices through its e-commerce platform. To a lesser degree, the Canada segment markets and sells its coffee and beverage products to the office coffee channel through their AFH distributors. The Canada segment operates a coffee service and distribution network primarily in Canada. The office coffee services business provides office coffee products, including various coffee brands and blends, hot system brewing a

 

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Industry Analysis

GMCR

Industry Average

Valuation GMCR Industry Range
Price/Earnings 29.9x
Price/Sales 3.1x
Price/Book 5.3x
Price/Cash Flow 28.8x
TEV/Sales 2.9x
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