7,000 square feet, with most stores between 4,500 and 5,000 square feet. MARCIANO Stores: The company’s MARCIANO stores in the U.S. and Canada offer a fashion-forward women’s collection designed for the stylish, trend-setting woman. These stores have higher price points than its traditional GUESS? stores and appeal to a slightly older, customer. As of January 30, 2016, these stores occupied approximately 119,000 square feet and ranged in size from approximately 2,000 to 6,500 square feet, with most stores between 2,500 and 3,000 square feet. As of January 30, 2016, the company also directly operated 38 stores in Mexico and 8 stores in Brazil through its majority-owned joint ventures, comprised of 31 full-priced GUESS? retail stores, 11 GUESS? factory outlet stores and 4 GUESS? retail accessories stores. e-Commerce: The company’s Americas Retail segment also includes its retail Websites in the U.S., Canada and Mexico, including www.guess.com, www.gbyguess.com, www.guessbymarciano.com, www.marciano.com, www.guessfactory.com, www.guesskids.com, www.guess.ca, www.gbyguess.ca, www.guessbymarciano.ca, www.guessfactory.ca and www.guess.mx. These Websites operate as virtual storefronts that, combined with its retail stores, provide a shopping experience to the consumer to sell its products and promote its brands. They also provide fashion information and a mechanism for customer feedback while promoting customer loyalty and enhancing its brand identity through interactive content online and through smartphone applications. In the U.S. and Canada, the company’s Websites and mobile sites are integrated with its CRM system and loyalty programs. Europe This segment includes the company’s wholesale, retail and e-commerce operations in Europe and the Middle East. European Wholesale Distribution: The company’s European wholesale business generally relies on various smaller regional distributors and agents to distribute its products primarily to smaller independent multi-brand boutiques. Its products are also sold directly to department stores like El Corte Inglès, Galeries Lafayette and Printemps. The company has showrooms in key cities, such as Barcelona, Dusseldorf, Florence, Lugano, Munich and Paris. It sells both its apparel and certain accessories products under its GUESS? and MARCIANO brand concepts through its wholesale channel, operating primarily through two seasons, Spring/Summer and Fall/Winter. Generally the company’s Spring/Summer sales campaign is from April to September with the related shipments occurring primarily from November to April. The Fall/Winter sales campaign is from November to April with the related shipments occurring primarily from May to October. European Retail Network: The company’s European retail network is comprised of a mix of directly operated and licensee operated GUESS? and MARCIANO retail and outlet stores, GUESS? Accessories retail and outlet stores, GUESS? Footwear stores, GUESS? Kids stores and Gc stores. For the year ended January 30, 2016, the company and its partners opened 49 new stores and closed 51 stores in Europe and the Middle East, ending the year with 594 stores, 280 of which it operated directly and 314 of which were operated by licensees. This store count does not include 26 smaller-sized concessions in Europe. During fiscal 2016, the company also acquired eight stores from certain of its European licensees. The company’s store locations vary country by country depending on the type of locations available. Its typical full-price GUESS? stores generally average 2,100 square feet, MARCIANO stores average approximately 1,400 square feet and GUESS? Accessories stores average approximately 850 square feet. Certain of its European stores require initial investments in the form of key money to secure prime store locations. Asia This segment includes the company’s retail, e-commerce and wholesale operations in Asia. The company’s Asia retail business includes both licensee and directly operated stores, including GUESS?, GUESS? Kids, GUESS? Accessories, GUESS? Underwear, G by GUESS, Gc and GUESS? Footwear stores. For the year ended January 30, 2016, the company a
guess? inc (GES:New York)
1444 South Alameda Street
Los Angeles, CA 90021
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