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Company Description

Contact Info

78, rue Olivier de Serres

Paris, 75015


Phone: 33 1 44 44 22 22


Orange provides a range of fixed telephony and mobile telecommunications, data transmission, Internet and multimedia, and other value-added services to consumers, businesses, and other telecommunications operators under the Orange brand worldwide. France Fixed Telephony and Internet Activities: The company’s range of services in the home segment in France is made up of traditional fixed-line telephony services; other consumer services; online, Internet access, and multimedia services; advertising-management and Internet portal business; content-related business; and carrier services. Traditional Fixed-Line Telephony Services: Further to the rapid growth in full unbundling, wholesale subscriptions, and wholesale naked ADSL access to third-party Internet service providers, traditional telephone service business is on the decline. The downward trend has nevertheless stabilized in terms of both revenues and PSTN connections (down 12.8% and 11.1% respectively compared with end-December 2012), thanks to the aggressive marketing strategy implemented since 2012 to simplify offers while offering more comprehensive services. Online Internet Access and Multimedia Services: As of December 2013, Orange had a total of 10.1 million Internet customers. A total of 8.8 million Liveboxes were rented at end-December 2013. The company offers new services allowing users to control their TV via tablets or smartphones. It offers the Livebox Zen that offer provides basic access to the Internet. Internet Portals and Advertising Management Business: The company’s main Internet portal,, has multi-screen availability: Web, mobile and tablet. On mobile devices, ranks fifth in terms of audience, with 10.4 million unique visitors, behind Google, Youtube, Facebook and Yahoo. With these audience figures and its e-advertising sales force, Orange generated 62 million euros of audience revenues in 2013, primarily on, but also including partners. Mobile Telephony Activities: Orange had approximately 1 million 4G subscribers at 31 December 2013. Orange launched 4G for retail customers in April 2013, with new Origami and Open 4G/H+ plans. At the same time, Orange simplified its Origami range, reducing the number of plans from eight to six, breaking down into three offers the Zen offer for customers who need only a small amount of Internet connectivity; the new Origami Play offer suitable for intense mobile Internet use while providing a range of entertainment services; and the Origami Jet offers for customers wanting the best smartphones and services in France and abroad. Distribution The company’s distribution and customer relationship channels consist of a network of retail stores throughout France; automated channels, primarily the Orange online store on and customer centers that customers can contact by phone. As of December 31, 2013, the company had 579 directly owned retail outlets, including 19 flagships, as well as 523 exclusive partners (including 463 Orange franchises) and 4,000 outlets in the multi-operator network. Customers can browse the devices, Internet, broadband multimedia and mobile offers available from Orange, and order directly online for delivery to their home. Spain Fixed-line telephony and Internet: In 2013, Orange’s strategy in terms of services in Spain was based on the new Canguro convergence offers, in which customers pay a flat fee for their fixed and mobile service. Mobile Telephony Activities: Orange España’s offers cover all market segments: convergence services with Canguro 35 and 45, the high- and mid-range with Delfin 16 and 25, and Ballena 23 and 35 for consumers of large amounts of data. The entry level is covered by Ardilla 4 and 7 and by prepaid offers. Distribution: The Orange retail distribution network consists of 2,992 points of sale including range’s own shops; franchises; specialized shops under the Orange brand; non-exclusive specialized shops; and a network of retailers. Orange España also distributes its services through remote sales channels and its own online sales portal. In September 2013, Orange launched its new multimedia TV ser


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