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Last $31.06 USD
Change Today +0.51 / 1.67%
Volume 35.7K
As of 8:10 PM 02/9/16 All times are local (Market data is delayed by at least 15 minutes).
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Company Description

Contact Info

60 Acorn Park Drive

Cambridge, MA 02140

United States

Phone: 617-613-6000


Forrester Research, Inc., an independent research company, provides pragmatic and forward-thinking advice to business and technology customers. The company’s products and services are targeted to specific roles, including senior management in business strategy, marketing, and technology management. RoleView Research The company’s primary syndicated research product, RoleView, provides clients with access to core syndicated research designed to inform their strategic decision-making. Its various RoleView research offerings, including IT RoleView, M&S RoleView, and TI RoleView, each consists of a library of cross-linked documents that interconnect reports, data, product rankings, best practices, evaluation tools, and research archives. RoleView research access is provided through role-based Websites that facilitate client access to research and tools that are most relevant to their professional roles, including community tools that allow interaction between and among clients and analysts. The company’s RoleView research products include The Forrester Wave. The Forrester Wave provides a detailed analysis of vendors’ technologies and services based on transparent, fully accessible criteria, and measurement of characteristics weighted by the company. The Forrester Wave includes an Excel spreadsheet that allows clients to compare products and get in-depth data and analysis about each one and tools to develop a custom shortlist based on the client’s unique requirements. Forrester Leadership Boards The company’s Forrester Leadership Boards are exclusive peer groups for executives and other senior leaders at large organizations worldwide. Clients might participate in one or more Forrester Leadership Boards. Memberships are available to the Chief Information Officer (CIO) Group, the Chief Marketing Officer (CMO) Group and several Councils for the technology and marketing roles the company cover. In addition to a Member license to access the appropriate RoleView research offering, members of its Forrester Leadership Boards receive access to the following: a private forum for members to test their thinking with peers through local and national meetings, one-to-one and group peer exchanges, and virtual community activities; advisors to challenge members’ thinking with insights drawn from peers, its research, and its analyst community; and membership-generated content that includes next and best practices, as well as role-specific maturity benchmark data. Data Products and Services The company’s Data products and services focus on consumers’ and business users’ attitudes about and behavior toward technology, including ownership, future purchases, and adoption trends. These products incorporate extensive survey research designed and analyzed by its staff. The company’s data products are designed to provide fact-based customer insights to its clients. Clients can leverage its data products and services or choose to have the company conducts data analysis on their behalf. The company’s data products and services include the following: Forrester’s Customer Experience (CX) Index: In 2014, the company introduced its CX Index as a stand-alone set of products and services. The CX Index, which uses Forrester’s rigorous customer experience methodology, is a framework for assessing and measuring customer experience quality. This unique framework provides useful and actionable information for brands, including a customer experience score, quantitative information about the score, and the most important drivers to improve the customer experience score, along with prioritization and simulations tools and a summary of insights provided by a Forrester analyst. The company offers three packages of the Forrester CX Index, including a brand package that focuses exclusively on customer perception of the specific brand, an industry package that provides a benchmark of a particular brand’s CX Index scores against its competitors, and an add-on package that offers deep insights on what distinguishes brands. Consumer Technographics Data & Services: Consumer Technographics delivers both primary data and quantitative research,

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Valuation FORR Industry Range
Price/Earnings 41.2x
Price/Sales 1.7x
Price/Book 4.2x
Price/Cash Flow 23.4x
TEV/Sales 1.4x

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