Family Dollar Stores, Inc. operates a chain of retail discount stores in the United States. The company operates a chain of approximately 8,000 general merchandise retail discount stores in 46 states. The company’s merchandise assortment includes consumables, home products, apparel and accessories, and seasonal and electronics. Strategy The company’s strategy is to provide consumers with value and convenience in a small, easy-to-shop environment in the neighborhoods it serves. Its strategy of providing customers with value and convenience continues to attract customers in a range of income brackets, ethnicity groups, and life stages. Merchandise The company provides customers with a quality assortment of basic necessities and seasonal merchandise. Its typical store generally carries approximately 6,500 to 7,500 basic SKUs, with fluctuations in seasonal items throughout the year. Its stores operate on a self-service basis, and its low overhead enables it to sell merchandise at a relatively moderate markup. The company offers a focused assortment of merchandise in various core categories, such as health and beauty aids, packaged food and refrigerated products, tobacco products, home cleaning supplies, housewares, stationery, seasonal goods, apparel, and home fashions. Consumables: The company offers batteries; diapers; food; hardware and automotive supplies; health and beauty aids; household chemicals; paper products; pet food and supplies; and tobacco. Home Products: The company offers domestics, including blankets, sheets and towels; giftware; Home decor; and housewares. Apparel and Accessories: The company offers boys' and girls' clothing; fashion accessories; infants' clothing; men's clothing; shoes; and women's clothing. Seasonal and Electronics: The company offers personal electronics, including pre-paid cellular phones and services; seasonal goods; stationery and school supplies; and toys. The company sells national brands from manufacturers, including Procter & Gamble, Coca-Cola, Unilever, Nestle, Kimberly Clark, Clorox, Colgate Palmolive, Georgia Pacific, Frito-Lay, Inc., and PepsiCo, which are typically sold at higher prices elsewhere. The company purchased approximately 17% of its merchandise through its relationship with McLane Company, Inc., which distributes consumables merchandise from multiple manufacturers. Customers The company’s offerings are particularly attractive to consumers in the low to lower-middle income brackets or fixed income households. Seasonality Historically, sales have been highest in the second fiscal quarter (December, January, and February) in connection with the holiday season, representing approximately 27% of total annual sales over the last five fiscal years. The company purchases significant amounts of seasonal inventory during the fourth and first quarter in anticipation of in-transit lead times in preparation for the holiday season. Trademarks The company has registered with the U.S. Patent and Trademark Office the names Family Dollar and Family Dollar Stores as service marks, and also has registered, or has filed registration applications for, other names and designs as trademarks for certain merchandise sold in its stores, such as Family Gourmet, Family Pet, Kidgets and Outdoors by Design. History Family Dollar Stores, Inc. was founded by Leon Levine in 1959. The company was incorporated in Delaware in 1969.
family dollar stores (FDO:New York)
10401 Monroe Road
Matthews, NC 28105
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