EnerSys manufactures, markets, and distributes industrial batteries worldwide. The company also manufactures, markets, and distributes related products, such as chargers, power equipment, outdoor cabinet enclosures and battery accessories. The company provides related after-market and customer-support services for industrial batteries. Segments The company operates through three segments: Americas, EMEA, and Asia. Americas: This segment includes North and South America. EMEA: This segment includes Europe, the Middle East, and Africa. Asia: This segment includes Asia, Australia, and Oceania. Products The company has two primary lines: reserve power and motive power products. Reserve power products are used for backup power for the continuous operation of critical applications in telecommunications systems, uninterruptible power systems, or UPS applications for computer and computer-controlled systems, and other specialty power applications, including security systems, premium starting, lighting and ignition applications, in switchgear, electrical control systems used in electric utilities, large-scale energy storage, energy pipelines, in commercial aircraft, satellites, military aircraft, submarines, ships and tactical vehicles. Reserve power products also include thermally managed cabinets and enclosures for electronic equipment and batteries. Motive power products are used to provide power for electric industrial forklifts used in manufacturing, warehousing and other material handling applications, as well as mining equipment, diesel locomotive starting and other rail equipment. Customers The company markets and sells its products globally to approximately 10,000 customers in approximately 100 countries through a network of distributors, independent representatives and its internal sales force. Its reserve power customers consist of regional customers, as well as global customers. These customers are in various markets, including telecom, UPS, electric utilities, security systems, emergency lighting, premium starting, lighting and ignition applications and space satellites. In addition, it sells its aerospace and defense products in various countries, including the governments of the U.S., Germany and the U.K. and to major defense and aviation original equipment manufacturers (OEMs). The company’s motive power products are sold to a large, diversified customer base. These customers include material handling equipment dealers, OEMs and end users of such equipment. End users include manufacturers, distributors, warehouse operators, retailers, airports, mine operators and railroads. Distribution and Services The company distributes, sells, and services reserve and motive power products throughout the world, principally through company-owned sales and service facilities, as well as through independent manufacturers’ representatives. Competition Americas: The company competes principally with Exide Technologies, East Penn Manufacturing and New Power in the reserve and motive products markets; and C&D Technologies Inc., NorthStar Battery, SAFT and EaglePicher (OM Group) in the reserve products market. EMEA: The company’s primary competitors are Exide Technologies, Hoppecke, FIAMM, SAFT, as well as Chinese producers in the reserve products market; and Exide Technologies, Hoppecke, and Midac in the motive products market. Asia: The company competes principally with GS-Yuasa, Shin-Kobe and Zibo Torch in the motive products market; and Coslight, Amara Raja, Narada, Leoch, Exide Industries and China Shoto in the reserve products market. Intellectual Property The company owns or possesses exclusive and non-exclusive licenses and other rights to use a number of trademarks in various jurisdictions. It has obtained registrations for many of these trademarks in the United States and other jurisdictions. The company’s various trademark registrations have durations of approximately 10 to 20 years, varying by mark and jurisdiction of registration and may be renewable. Some of the significant (registered and unregistered) trademarks that the company uses include ArmaSafePlus, Cyclon, DataSafe, Deserthog, Douglas Battery, Douglas Legacy, EAS, Energia, EnerSystem, Energy Leader, FlexSure, FIAMM Motive Power, General Battery, Genesis, Hawker, Huada, HUP, Ironclad, LifeGuard, LifePlus, Life Speed, LifeTech, Loadhog, Odyssey, Oerlikon Battery, Oldham, Perfect Plus, PowerGuard, PowerSafe, ProSeries, Purcell Systems, Quallion, Redion, Smarthog, Superhog, Supersafe, TeleData, Waterless, Wi-IQ, Workhog and XFC. The company’s reserve power batteries are marketed and sold principally under the ABSL, ABSL Space, ArmaSafePlus, Cyclon, DataSafe, Genesis, Hawker, Huada, Odyssey, Oerlikon Battery, PowerSafe, Quallion, and SuperSafe brands. Its motive power batteries are marketed and sold principally under the Douglas Battery, Express, Fiamm Motive Power, General Battery, Hawker, Huada and Ironclad brands. The company also manufactures and sells related DC (Direct Current) power products including chargers, electronic power equipment and various battery accessories. Environmental Matters The company is required to comply with the regulation issued from the European Economic Union called Registration, Evaluation, Authorization and Restriction of Chemicals or REACH. History The company was founded in 1999 and incorporated in 2000. It was formerly known as Yuasa, Inc. and changed its name to EnerSys in 2001.
enersys (ENS:New York)
2366 Bernville Road
Reading, PA 19605
|Aerovironment Inc||$25.56 USD||+0.10|
|Amara Raja Batteries Ltd||798.35 INR||+3.55|
|GS Yuasa Corp||¥566.00 JPY||+1.00|
|Saft Groupe SA||€35.93 EUR||+0.33|
|Zhejiang Narada Power Source Co Ltd||CNY17.30 CNY||0.00|
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