salesforce.com, inc. provides enterprise cloud computing solutions, with a focus on customer relationship management. Cloud Service Offerings The company offers six core service offerings, all integrated on a single platform, that empower companies to grow sales faster, deliver customer service on multiple devices, market through one-to-one customer journeys, build branded communities for customers, partners and employees, deliver analytics for every business user, and develop mobile apps quickly. Sales Cloud: The Sales Cloud, which the company also refers to as the Salesforce1 Sales Cloud, is a solution for sales force automation and it enables companies to grow their sales pipelines, close more deals, improve sales productivity, and gain valuable business insights. The company’s customers use the Sales Cloud to access customer and prospect information, track leads and progress, forecast opportunities, and collaborate around closing a sale on any device. The Sales Cloud also includes partner relationship management functionality (including channel management and partner communities) and real-time customer and contact information. Service Cloud: The Service Cloud, which is referred to as the Salesforce1 Service Cloud, is a platform for customer service. It enables companies to connect with their customers and address their service and support needs. The company’s customers use the Service Cloud to connect their customer service agents with customers on a multitude of devices and across every channel—phone, email, chat, self-service Web portals, social networks, online communities and directly within their own products and apps. Marketing Cloud: The Marketing Cloud, which the company also refer to as the Salesforce1 ExactTarget Marketing Cloud, is a customer platform for one-to-one marketing and it enables companies to bring in data from any source and deliver personalized interactions (digital marketing) to any customer across any channel—email, mobile, social, Web, or within their product. With the Salesforce1 ExactTarget Marketing Cloud, customer data can be routed into the Sales Cloud and Service Cloud in the form of leads, contacts and customer service cases to give companies a complete view of their customers. Community Cloud: The Community Cloud is a platform for creating trusted, branded destinations for customers, partners and employees to collaborate. It enables companies to engage directly with a specific group of people by giving them access to relevant information, apps and experts. Analytics Cloud: The Analytics Cloud is an app and platform for business intelligence. It enables companies to quickly deploy sales, service, marketing and custom analytics apps using any data source. The company’s customers use the Analytics Cloud to enable any employee to quickly and easily explore business data, uncover new insights, make smarter decisions, and take action from anywhere on their mobile device. Salesforce1 Platform: The Salesforce1 Platform is a cloud platform for developing apps. The Salesforce1 Platform is delivered as a service, enabling anyone to build business apps without the burden of managing hardware and software. The company’s customers, developers and independent software vendors (ISVs) use the Salesforce1 Platform to build apps that manage business processes and could be accessed anytime and on any mobile device. In addition, the Salesforce1 Platform gives customers the ability to create multiple copies of their company's Salesforce instance in separate environments for various purposes, such as testing and training. Professional Services The company offers consulting, deployment, training, implementation, integration, and campaign services to its customers to facilitate the adoption of its social and mobile cloud solutions. It offers traditional classroom and online educational classes that address topics, such as deploying, using, administering and developing on its service. The company offers classes for partners who deploy its service on behalf of customers. Strategy The company’s objective is to deliver solutions that help companies transform the way they sell, service, market and innovate. Main elements of its strategy include strengthening solutions; expanding into new and high-growth categories; extending strategic relationships with existing customers; pursuing new customers; reducing attrition; building business in top software markets globally; and encouraging the development of third-party apps on cloud computing platforms. Sales and Marketing The company organizes its sales and marketing programs by geographic regions, including the Americas, Europe and the Asia Pacific, which includes Japan. The company sells services primarily through a direct sales force, which is comprised of telephone sales personnel based in regional hubs, and field sales personnel based in territories close to their customers. Seasonality The company’s fourth quarter has historically been its strongest quarter for new business and renewals, and first quarter is historically its largest collections and operating cash flow quarter. Customers The company sells to businesses of all sizes and in various industries worldwide. History salesforce.com, inc. was founded in 1999. The company was incorporated in Delaware in 1999.
(CRM:New York Consolidated)
The Landmark @ One Market
San Francisco, CA 94105
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