Campbell Soup Company, together with its subsidiaries, manufactures and markets branded convenience food products. Segments The company operates in the following segments: U.S. Simple Meals; Global Baking and Snacking; International Simple Meals and Beverages; U.S. Beverages; and Bolthouse and Foodservice. U.S. Simple Meals The U.S. Simple Meals segment includes the following products: Campbell’s condensed and ready-to-serve soups; Swanson broth and stocks; Prego pasta sauces; Pace Mexican sauces; Campbell’s gravies, pasta, beans and dinner sauces; Swanson canned poultry; and as of June 13, 2013, Plum Organics food and snacks. Global Baking and Snacking The Global Baking and Snacking segment aggregates the following operating segments: Pepperidge Farm cookies, crackers, bakery and frozen products in the U.S. retail; Arnott’s biscuits in Australia and the Asia Pacific; and as of August 8, 2013, Kelsen cookies. International Simple Meals and Beverages The International Simple Meals and Beverages segment aggregates the following operating segments: the Retail business in Canada; and the Simple meals and beverages business in the Asia Pacific, Latin America and China. U.S. Beverages The U.S. Beverages segment represents the U.S. retail beverages business, including the following products: V8 juices and beverages, and Campbell’s tomato juice. Bolthouse and Foodservice Bolthouse and Foodservice comprises the Bolthouse Farms carrot products operating segment, including fresh carrots, juice concentrate and fiber; the Bolthouse Farms super-premium refrigerated beverages and refrigerated salad dressings operating segment; and the North America Foodservice operating segment. The North America Foodservice operating segment represents the distribution of products, such as soup, specialty entrées, beverage products, other prepared foods and Pepperidge Farm products through various food service channels in the U.S. and Canada. Customers In most of the company’s markets, sales and merchandising activities are conducted through the company’s own sales force and its third-party broker and distributor partners. In the U.S., Canada and Latin America, the company’s products are resold to consumers in retail food chains, mass discounters, mass merchandisers, club stores, convenience stores, drug stores, dollar stores and other retail, commercial and non-commercial establishments. In the Asia Pacific region, the company’s products are resold to consumers through retail food chains, convenience stores and other retail, commercial and non-commercial establishments. The company’s customer, Wal-Mart Stores, Inc. and its affiliates, accounted for approximately 19% of the company’s consolidated net sales in 2014. Trademarks As of September 15, 2014, the company owned approximately 3,700 trademark registrations and applications in 160 countries. Its principal brands include Arnott's, Bolthouse Farms, Campbell's, Goldfish, Kjeldsens, Pace, Pepperidge Farm, Plum Organics, Prego, Swanson and V8, which are protected by trademark law in the major markets where they are used. Research and Development The company’s expenditures on research and development activities included $121 million in 2014. Seasonality Demand for the company’s products is seasonal, with the fall and winter months usually accounting for the highest sales volume due primarily to demand for the company’s soup products. Sales of Kelsen products are also highest in the fall and winter months due primarily to holiday gift giving. History Campbell Soup Company was founded in 1869.
campbell soup co (CPB:New York)
1 Campbell Place
Camden, NJ 08103
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