China Housing & Land Development, Inc. and its subsidiaries engage in the acquisition, development, management, and sale of commercial and residential real estate properties located primarily in Xi’an, Shaanxi Province, the People’s Republic of China (PRC or China). The company operates as a residential developer with a focus on Tier II and Tier III cities in western China. It provides housing to middle class families. The majority of the company’s customers are first time home buyers and first time up-graders. The majority of the company’s apartments range in size from 70 square meters to 120 square meters in the residential real estate market in western China. The company’s residential project is approximately 100,000 square meters in size and consists of multiple high-rise, middle-rise, and low-rise buildings, as well as a community center, commercial units, educational facilities (such as kindergartens), and other auxiliary facilities. In addition, the company provides property management services to its developments and has membership systems for its customers. The company acquires its land reserves and development sites primarily from the local government, open-market auctions, and the acquisition of old factories from the government. Projects Under Construction Puhua Phase Two-East Region: East Region consists of eight residential buildings and three commercial buildings. Total general floor area (GFA) of the project is expected to reach 119,311 square meters. Ankang Project: The Ankang project is located in Ankang city, which is approximately 260 kilometers south of Xi’an in China’s Shaanxi Province. The project consists of residential buildings and a commercial area. Total GFA of the project is expected to reach 243,152 square meters. Park Plaza: The company owns 44,250 square meters of land in the center of Xi’an for the Park Plaza project. The company intends to develop a large mid-upper income residential and commercial project on this site, with a GFA of 149,822 square meters. Puhua Phase Three: Puhua Phase Three project covers 30,600 square meters with a total GFA of 128,918 square meters. Projects under Planning and in Process Baqiao New Development Zone: The company has the right to develop and sell 487 acres of land in a newly designated satellite city of Xi’an (the ‘Baqiao Project’). The company has a joint venture with Prax Capital Real Estate Holdings Limited to develop 79 acres within the Baqiao Project, which would be the first phase of the Baqiao Project’s development. In December 2013 and March 2014, the company acquired the land of Golden Bay A and Golden Bay B projects, which were 17.5 and 17.1 acres, respectively. Puhua Phase Four: Puhua Phase Four covers 61,087 square meters with a total GFA of 263,833 square meters. Golden Bay: The Golden Bay project is located within the Baqiao project, with a total GFA of 250,000 square meters. The Golden Bay project would consist of residential buildings and a commercial area. Textile City: The Textile City project is located within the Baqiao New Development Zone. The project consists of residential buildings and a commercial area. Major Completed Projects with Units Available for Sale Puhua Phase One: Puhua Phase One is one of Puhua’s four phases. The project was completed in 2012. Puhua Phase Two – West Region and New Coastal Line: Puhua Phase Two – West Region consists of four buildings. The region was completed in 2012 and New Coast Line was completed in 2013. Junjing III: Junjing III is located near the company’s Junjing II project and the city expressway. It has a GFA of approximately 52,220 square meters. The project consists of 3 high rise buildings, each 28 to 30 stories high. The project is targeting middle to high income customers. Junjing II Phase One: The project was completed in 2009. Junjing I: 369 North Jinhua Road, Xi’an: It is the first ‘German’ style residential and commercial community in Xi’an. Its target customers are local middle income families. The project has 15 residential apartment buildings consisting of 1,671 one to five bedroom apartments. The project features secured parking, cable TV, hot water, heating systems, and access to natural gas. Total GFA is 167,931 square meters. Junjing I is also a commercial venture that houses small businesses serving the needs of Junjing I residents and surrounding residential communities. Strategies The company’s strategies are to consolidate through acquisition and partnership; expand into other Tier II and Tier III cities; and continue to focus on the middle market.
china housing & land develop
1008 Liuxue Road
Phone: 86 29 8332 8813
Fax: 86 29 8258 2640www.chldinc.com
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